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| Create a design concept and layout description for a demo website focused on providing news and data about U.S. private companies owned by private equity firms. Website Goal: To be the primary source of timely, aggregated news and structured company information for professionals involved in the private equity ecosystem (PE investors, bankers, advisors, etc.). Key Features to Showcase: Homepage: Clean, professional design. Prominent search bar enabling natural language queries (e.g., "Show me recent healthcare deals by KKR" or "What are the credit risks for Securus Technologies?"). Main section displaying a real-time, curated News Feed featuring headlines, brief summaries (1-2 sentences), source, date, and links to original articles for PE-owned companies. Include filtering options (e.g., by industry, PE firm). Maybe a section highlighting "Featured Companies" or "Recent Major Transactions." Company File Page: Display a structured profile based on the discussed format. Use 'Securus Technologies (Aventiv)' or 'Belk, Inc.' as example data points where needed. Include sections for: Header (Name, Logo, Quick Stats Bar: Employee count, HQ, Established Year, Current PE Owner, Acquired Year), Company Snapshot, Industry Classification (including SIC), Ownership Structure (Current/Previous PE Owners), Strategic Positioning, Credit Risk Factors, Leadership (CEO with 1-3 sentence bio, key execs), Recent News (last 5 items dynamically pulled from the news feed), and Corporate Development. Design for quick scannability (under 2 minutes). News Feed Page: A dedicated page showing a longer, filterable list of all aggregated news items. (Optional) PE Firm Page: A page summarizing a specific PE firm, listing its current portfolio companies (linking to their Company Files) and related news. Overall Tone: Professional, data-rich, efficient, and credible. The user interface should be intuitive for financial professionals who need quick access to specific information. Assume the underlying database and news aggregation are functional for the demo. |