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<h1>AI Conversion Automator</h1>
<div class="subtitle">Project Overview</div>
</header>
<section class="card">
<h2>1. The Challenge & What the Funnel Does</h2>
<p>One common issue with free live classes or webinars is that many people who sign up never actually show up. This lowers engagement and means the effort and money spent attracting them often go to waste.</p>
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<p>The goal here is simple but powerful: get more of those registered users to actually join the session by sending them personalized reminders and estimating who's most likely to attend.</p>
</div>
<h3>Here's how the funnel works, step-by-step:</h3>
<ul>
<li><strong>Collect Leads:</strong> We start by gathering basic details about people who register — like their name, email, interests, and how they heard about the event.</li>
<li><strong>Estimate Attendance:</strong> Using straightforward rules, the system guesses how likely each person is to attend based on factors such as how close the event is and their interest area.</li>
<li><strong>Craft Personalized Messages:</strong> Each lead gets a custom reminder message that feels relevant and friendly, either generated by AI or using predefined templates.</li>
<li><strong>Simulate Campaign:</strong> Before sending anything out for real, the system runs a mock campaign to see how many people might open and click on these messages.</li>
<li><strong>Export & Use:</strong> Finally, the enriched lead list—with attendance scores and messages—is ready to be exported and plugged into real email or SMS tools.</li>
</ul>
</section>
<section class="card">
<h2>2. What I Built — The Core Features</h2>
<p>Here's a quick rundown of the MVP:</p>
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<div class="feature-card">
<h3>Sample Leads Generator</h3>
<p>Easily create fake but realistic lead data to test the system without needing real users.</p>
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<h3>Upload & Preview Leads</h3>
<p>Upload your own CSV files and instantly see the data inside the app.</p>
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<h3>Simple Attendance Prediction</h3>
<p>Instead of heavy machine learning, this uses smart heuristics to estimate who's likely to attend.</p>
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<h3>Personalized Message Creator</h3>
<p>Generates reminder messages that can use AI for a more natural touch or fall back to friendly templates.</p>
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<h3>Campaign Simulator</h3>
<p>A safe way to "send" messages and track opens and clicks without actually sending emails.</p>
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<h3>CSV Export</h3>
<p>Download your enhanced leads with all the new data to use wherever you want next.</p>
</div>
</div>
<h3>Screenshots</h3>
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(Add your own screenshots here showing each step — for example, the sample CSV generator, the upload screen, message preview, simulation stats, and export button.)
</div>
</section>
<section class="card">
<h2>3. If I Had Two More Weeks…</h2>
<p>There's a lot more this app could do. Here's what I'd focus on next:</p>
<div class="enhancements">
<div class="enhancement">
<h4>Better Attendance Prediction</h4>
<p>Swap out the simple heuristic model for a data-driven machine learning model trained on real event attendance data. That would improve accuracy a lot.</p>
</div>
<div class="enhancement">
<h4>Real Campaign Integration</h4>
<p>Connect with actual email and SMS services like SendGrid or Twilio so users can run real campaigns directly from the app.</p>
</div>
<div class="enhancement">
<h4>UI Improvements</h4>
<p>Make the interface more intuitive, add bulk edit options, and provide better visual feedback on how campaigns are performing.</p>
</div>
<div class="enhancement">
<h4>Multi-Event Support</h4>
<p>Allow users to manage several different live classes or webinars at once, with scheduling and tailored messaging for each.</p>
</div>
<div class="enhancement">
<h4>Deeper Personalization</h4>
<p>Use more detailed user data and behavior insights to make reminder messages even more engaging.</p>
</div>
<div class="enhancement">
<h4>Analytics Dashboard</h4>
<p>Build a comprehensive dashboard showing funnel conversion rates, attendance trends, and message effectiveness.</p>
</div>
<div class="enhancement">
<h4>User Accounts & Security</h4>
<p>Add login and role-based access so teams can securely collaborate on campaigns.</p>
</div>
</div>
</section>
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