Dropshipping ROAS Calculator

Determine your breakeven and target ROAS to optimize your ad spend profitability

Calculate Your ROAS

Enter your product details below

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Your ROAS Results

Breakeven ROAS

Minimum ROAS to cover costs

1.75 x
You need $1.75 in revenue for every $1 spent on ads

Target ROAS

To achieve 20% profit

2.19 x
You need $2.19 in revenue for every $1 spent on ads

Profit per Sale

At target ROAS

8.75 $
You make $8.75 profit per sale at your target

ROAS Tips

  • ROAS below breakeven means you're losing money
  • Aim for ROAS above your target for sustainable growth
  • Test different ad creatives to improve your ROAS

How ROAS Calculation Works

Breakeven ROAS Formula

Breakeven ROAS = 1 / (Product Price - Product Cost - Shipping Cost - Transaction Fees) × Product Price

Target ROAS Formula

Target ROAS = Breakeven ROAS / (1 - (Target Profit % / 100))

Profit Calculation

Profit = (Product Price - Costs) - (Product Price × (Target Profit % / 100))

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