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bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Contribute to Medicare taxes [Employee] Yes [Independent Contractor]
No
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Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Withhold applicable federal taxes [Employee] Yes [Independent Contractor]
No
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Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] File Form 1099-MISC with IRS if you pay the person $600 or more [Employee] No [Independent Contractor]
Yes
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Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Carry Worker’s Compensation Insurance for the person [Employee] Yes [Independent Contractor]
No
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Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Contribute to unemployment insurance fund and/or tax [Employee] Yes [Independent Contractor]
No
[ [ "N", "o" ], [ "Y", "e", "s" ], [ "G", "e", "n", "e", "r", "a", "l", "l", "y", " ", "n", "o" ] ]
Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Grant employee job benefits such as paid vacation, sick leave, holidays, and stock options [Employee] Yes [Independent Contractor]
No
[ [ "N", "o" ], [ "Y", "e", "s" ], [ "G", "e", "n", "e", "r", "a", "l", "l", "y", " ", "n", "o" ] ]
Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Pay employee for overtime [Employee] Yes [Independent Contractor]
Generally no
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Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Right to control how the worker performs the specific task for which he or she is hired [Employee] Generally yes [Independent Contractor]
Generally no
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Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
bf7f452e_Business_Setting___For_Dummies__Independent_Contractor
[Employer Responsibility] Right to direct or control how the business aspects of the worker’s activities are conducted [Employee] Generally yes [Independent Contractor]
Generally no
[ [ "N", "o" ], [ "Y", "e", "s" ], [ "G", "e", "n", "e", "r", "a", "l", "l", "y", " ", "n", "o" ] ]
Differences between Employees and Contractors in a Business Setting - For Dummies
Independent Contractor
http://www.dummies.com/how-to/content/differences-between-employees-and-contractors-in-a.navId-380730.html
1/1438042987127.36_20150728002307-00266-ip-10-236-191-2_408655705_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Your founding” stories: Moments in your life that made a huge difference in who you are today. Sometimes people talk about these as I finally realized who I am or Here’s when I began to feel comfortable in my own skin situations.
“An event surrounding your birth may be of huge significance. Enlighten me about a time like this.” “Share with me a memory about an early childhood situation that defines you to this day.” “Tell me about an event that has profoundly shaped you as a person.” “Tell me about that moment when you just knew you needed to pursue the career or business you have today.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Organizational founding” stories: Every organization has a unique founding story about its inception and which problem it originally was focused on solving. This type of story includes stories about the founder and/or key leaders.
Ask the founders: “Tell me about that moment which motivated you to start the organization. Or about a problem that you couldn’t solve that led you to start this organization. Or about an experience that compelled you to conceive this organization.” If it’s your own company: “Tell me about that moment when you clearly knew you had to open your own business. Or about an experience you had earlier in life that led you to create this organization.” If your organization has been around for a long time: If no one recalls how it started, dig into archives and old newspaper clippings. If you work for a government agency: The founding story may be buried in legislative materials or the creation of a law. Go find that stuff and piece together the story. If you can, interview those who may have been involved at the time. If the company has completely reinvented itself: “Tell me about the event or situation that was a key turning point in the organization.” For existing products and services: Figure out who was responsible for their creation. “Tell me about the situation, or series of situations, that caused you to invent XYZ.” If you’re working on a new offering or innovation: Keep track of what sparked the effort. Then craft a story about it.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “What you stand for” stories: Stories that relay what you value and prize the most. They may come from experiences in your personal life or within a work setting unrelated to where you’re employed today.
“Tell me about a situation that caused you to realize you hold strongly to a specific value in life.” “Paint for me a picture of a time in your life where you were very clear about what’s essential to your ethical well-being.” “Enlighten me about a time when a principle you hold became non-negotiable for you.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “What the organization stands for” stories: Stories that depict how core values are embodied in your workplace. These aren’t stories to say that your organization has values. Convey what’s done to actualize these values.
If you’re an entrepreneur wanting to distill what your firm stands for: Identify up to ten values that are critically important to how you want to run your firm. Then systematically collect stories of how your organization embodies them. If you have feedback from customers, members, patients, clients, and so on: Pull out situations that appear to exemplify the values these individuals feel are important in how your organization interfaces with them. Craft stories around these experiences. If your organization has been around for several years: Ask long-tenured employees: “Tell me about a time when the business operated in such a way that what’s highly prized came to the surface.” Or: “Tell me about a time when qualities we most prize came through in our interactions with customers.” Or: “Tell me about a time when what we most prize about our business products or services was clearly demonstrated.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “What you do” stories: Stories about memorable moments in your work life that define how you spend your time told in a way that allows others to experience what you do as an individual. These stories include both successses and failures.
“Tell me about a time when you were influenced by a mentor or coach and how that shaped the way you view your work.” “Paint me a picture of a memorable moment in your career that’s impacted your perception of the work that you do.” “Enlighten me about an event that’s profoundly impacted you as a person and how this is reflected in your work.” “Tell me about the personal legacy that you’re leaving through the work that you do.” “Tell me a story about your work that reflects its ultimate importance.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “What the enterprise does” stories: Stories about the why of what the organization believes in (this isn’t to make a profit).
“Tell me a story about the why behind what you, as staff, are collectively paid to do as an organization.” “Talk to me about a customer challenge that demonstrates what drives your business.” “Enlighten me about a situation that demonstrates the impact your organization has on the lives of individuals or the community.” “Visualize and tell me about a specific moment in time that revealed to you and your colleagues the importance of the work you all do.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Personal vision” stories: An image of a possible, attractive, and desirable state not yet realized. (This is a type of “future” story.)
Consider journaling stories related to the following prompts. Then step back and observe what they’re telling you in sum total: Tell yourself about a time when you truly expressed your passions. Or paint a picture of what you see yourself doing for the rest of your life. Or create in your mind’s eye a story about what you envision your legacy will be.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Personal scenario” stories: Whenever you have a decision to make, you roll through multiple options. You can craft stories around these scenarios. (This is a type of “future” story)
Select a complex decision that you need to make — an issue that has significant consequences or is fuzzy somehow. Brainstorm at least three options. For each option, craft the story of what the outcome would look like if it were to be realized. Then step back and figure out which story best depicts the outcome that best suits the situation.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Dream” stories: A personal story about the future of a project, business, product, service, or enterprise. (This is a type of “future” story.)
If you’re a leader, your job is to offer people a dream and allow them to articulate their version of it. Sometimes these dreams emerge from seeing what’s possible in the future. Sometimes the dream comes from the past — a video of a talk from a leader who has since died, an unrealized project, archived materials, or the organization’s founding.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Organizational future” stories: The story of the future that you and your business’s customers, by being in relationship with each other, create to bring about a difference in the world. It’s a story of the better future that you’re advancing together, along with what you’re doing now to achieve it.
This story is based on the organization’s vision, strategies, and goals coming to fruition at some future specified date. It expands a vision statement into a full-blown situation, with characters and conflicts that are overcome. To aid in doing this, you may want to conduct interviews with future-thinking customers, vendors, and others who know your organization, and the difference your products and services are making and could make in people’s lives.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Project-specific future” stories
Similar to an organizational future story, a project-specific future story is based on what life will be like when the vision and project plan are fully implemented and operationalized.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Organizational-based scenario” stories
Consider the approach used by the 2020 Media Futures Project. You can download several reports that outline their approach.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Your personal success” stories
“Share with me a memory about a time when you achieved a major personal success that was unexpected.” “Tell me about a time when you set out to do something and found success beyond your wildest dreams.” “Enlighten me about a time in your personal life when you stumbled into a wildly successful situation.” “Tell me about a time when you consciously decided to become successful at something and, against all odds, reached your goal.”
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Organizational success” stories
If you’re an entrepreneur: Talk to your customers. Pull the stories out of them by saying: “Tell me about a significant success you were able to achieve with the assistance that you received.” If you have customers, members, patients, clients, and so on: Draw out testimonials and thank yous and turn them into success stories. You may need to re-contact these individuals for more input. If your organization has been around for several years: Go back into the archives and search for past successes that no one is talking about anymore. They are timeless. Craft stories around them and make them visible. They may be just the spark that’s needed internally to motivate a stalled team and externally to boost sales. If you have long-tenured employees: Have them tell you about a memorable success that they helped create. Or a situation that was highly successful that didn’t get enough air time. Or about a rock star employee sparking a significant business success. If you have sales professionals: Ask for their favorite success stories — the ones that turn prospects into buyers.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Overcoming personal barriers” stories
“Share with me a memory about a time when you overcame a major life hurdle.” “Tell me about a time when you found yourself surrounded by so many obstacles that you thought you’d never be able to dig yourself out — but you did.” “Enlighten me about a time in your personal life when you stumbled into a wildly successful situation.” “Tell me about a time when you consciously decided to become successful at something and against all odds reached your goal.”
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Overcoming organizational barriers” stories
“Tell me about a time when an employee saved the day.” “Tell me about a major obstacle on a project and how it was resolved.” “Enlighten me about a situation where a group went the extra mile to satisfy a customer.” “Build me a story about a huge, unexpected challenge that arose and what was done to rectify it.” Go back through the organization’s archives and find situations where the entire firm or a single brand offering was compromised and what was done to overcome that. Then craft stories to help others appreciate these situations.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Your memorable customer” stories
“Share with me a memory about an experience that made you say, ‘Wow. That was awesome service.’” “Tell me about a time when you were shocked at how a customer issue you were having was resolved.” “Enlighten me about a situation in your personal life when an employee went above and beyond the call of duty to delight you.”
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Your organization’s memorable customer” stories: Stories about people you work with day in and day out and how they solved a customer’s problem, went the extra mile, overcame an obstacle to meet a customer need, and the like. These stories may also come from your customers.
From employees: “Tell me about a time when a customer used our product or service and had a huge win. Or a situation where a customer used our product or service and saved the day in their company or were able to overcome a significant obstacle.” From customers: “Tell me about a time when you used our product or service and had a huge win. Or a situation where you used our product or service and saved the day in your company or were able to overcome a significant obstacle.”
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] Stories from sponsors, funders, or supporters: Stories of how their contributions made a difference to them and to your organization and include the results that came from their support.
1. Share stories (not statistics and information) with them about how their actions led to specific results. 2. Ask them for the story of what led to their support. Listen delightedly. 3. Ask them what that support or funding has meant to them. 4. Ask them if they’d be willing to share their overall story with others so that additional people might also support your program, project, organization, or nonprofit. This story is not about the kind of support they provided or how much money they gave. It’s really about how they worked together with you to create an amazing result.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Now” stories: These stories bring together pain points, opportunities, and obstacles to heighten urgency and stimulate action right now when seeking support or funding.
Gather stories from end users about their pain points. You’ll have to decide whether you start with these or with a story about the compelling business value opportunity. Be careful about how you relay data here.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Your” stories: These stories highlight why you are passionate about solving a particular problem or supporting a cause.
These stories disclose the risks of not moving forward. They may include end-user input about the dangers of remaining at status quo. If people don’t know who you are and why you’re involved, they won’t know why you’re asking for resources. Nor will they have a reason to trust you.
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Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Our” stories: These stories of inclusion put forth what you and the sponsor, supporter, or funder can accomplish together. (This is a type of “future” story.)
Convey what’s made possible by working together that wouldn’t be possible otherwise.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Back” stories (from consumers): Stories that build their reputation and yours as well.
Request customer stories. Reach out to folks who comment about your organization on social media. Create online communities for people to exchange stories Find existing online communities and seed them with story prompts. Seed a conversation and allow consumers to actively join in and co-create the rest of the story.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Back” stories (insider stories): Stories about what makes your organization tick and challenges it has faced and overcome — and/or stories associated with a product or service’s entire life-cycle, from beginning to end. This set of “supply chain” stories also reflects your organization’s values.
Here’s how to find the story behind your product or service offering: 1. Reveal the inspiration or “a-ha” moment behind creating the product or service. Tell the story about the idea that created it or the need or issue that caused it to be brought into your business to sell. 2. Relay stories about how consumers can use the product or service in their lives 3. Tell stories about how a product is made or how a service transpires. Share pictures that document these processes. Place them on your firm’s website or in a retail store. Knowing the story behind age-old processes that are used to create the offering makes it desirable on a very different level. 4. Show the workmanship and quality inherent in the product if that’s what helps makes it special. If people only see a photo of a scarf or a pile of rugs, it might not be of interest to them or worth the money.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Target market” stories: Stories about the market segments you serve and/or stories about the prospect’s organization.
Get intimate with the biggest pain points and what’s changing in the industry, the solutions that potential buyers are seeking, as well as the opportunities that exist within these segments in the future: 1. Personal stories, based on experiences you’ve had with products or services offered within the market segment — or those of your family or close friends. 2. Stories that you specifically craft after reviewing industry-specific or demographics-specific information on each target market. 3. Stories from current customers in the markets you want to continue to serve, or even one customer in a new market. Learn everything you can about the prospect’s organization in the time you have available. What’s its founding story? Are there any stories about its core values in action? What folklore is often shared about the enterprise? What stories are current in the news media?
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Target audience” stories: What you know about the prospect(s) you’re meeting/chatting with
What can you learn about the people you’ll be speaking to? Their likes and dislikes? Where did they grow up and go to school? Who do they know that you may also know? What hobbies do they have? Find stories that relate to what you learn. Social media sites are a great resource to find this kind of information. Reach out to friends and colleagues who may know these people.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] Stories about past failures (for use in prospecting)
There are two types of “failure” stories: those about prospects who chose not to embrace what your organization has to offer (especially those who elected to do nothing) and those customers who didn’t fully utilize, follow, or implement what you provided to them. Why do you want to tell these stories to prospects? The first one speaks to the risks of doing nothing. The second is an opportunity for you to talk about what can happen if customers misuse a product, don’t properly implement a service, or ignore your advice. It’s also a chance to talk about how you recover customers when things go awry.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] Stories about pain and urgency (for use in organizational change)
“Ain’t it awful” stories: These are real stories of the struggles and challenges that people face because of broken systems, inefficient processes, marketplace threats, consequences for customers, and so on. Connect these struggles to the organization’s potential fate. These stories reinforce the fact that maintaining the status quo isn’t workable. Distress about the way things currently work provides motivation, more so than the vision of what’s possible. “From the future” stories: Go into the future. Do an environmental scan looking out five to ten years. Identify trends, threats, and wildcards — highly unlikely events that would have huge impact if they were to happen. Craft stories for your change based on this information.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Change is possible” stories: Stories about people surviving a personal or organizational change that’s significant to them.
“Tell me about a time when you were faced with an unexpected change in your life and what you did to get you through it successfully.” “Tell me about a time in your life when you greatly resisted a change and, when you embraced it, many opportunities presented themselves.” “Tell me about a time when a group you were part of (in the organization or elsewhere) went through a big change that no one thought could be accomplished — yet it was successful — and what made that possible.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Identify what needs to get done to solve problems” stories (for use in organizational change)
1. Evoke stories about the challenges people face around a specific issue. 2. Learn how they currently get around or overcome those challenges. 3. Gather their best ideas to solve the problem.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Pinpoint and mitigate risks” stories (for use in organizational change)
“Tell me about some of the risks you’ve experienced that we might need to address if we change XYZ. “Tell me a story about a risk you think could possibly happen during our change effort.” “Tell me about a time during another change effort at the company when you stumbled upon an unforeseen risk and what happened as a result.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Obtain the resources you need in a change” stories (for use in organizational change)
“Tell me about an experience you’re now facing with this change that requires resources that weren’t budgeted up front.” “Now that you have the resources you need, tell me about how they made a significant difference in moving this change forward.” “Tell me about a situation where you shared resources outside your group to create a win-win for everyone.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Adapt as we go” stories (for use in organizational change)
Stories about course corrections that happen once the organization gets deep into the change.
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
05aa3d8a_How_to_Find_Them___For_Dummies__r_Steps_to_Craft_These_Stories
[Name and Definition] “Best practice” stories (for use in organizational change)
“Tell me a story about something that happened in [xx] phase of the change that really made an impact on you (or your team or department).” “Tell me about the most important (or significant or moving) story you’ve heard about this change project.” “Tell us about a situation in which you gained a personal insight about this change that will continue to influence how you approach your work long-term.” “Tell me a story about a specific action that you (or your team or department) took that really helped to solidify the change.” “Tell me about something that happened in this change that you would suggest not repeating in a future change initiative.”
[]
Different Types of Business Stories and How to Find Them - For Dummies
Possible Story Prompts or Steps to Craft These Stories
http://www.dummies.com/how-to/content/different-types-of-business-stories-and-how-to-fin.navId-819413.html
1/1438042987127.36_20150728002307-00245-ip-10-236-191-2_419873711_0.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] In the Android project look under the res directory. String and color resources are placed in the strings.xml file in the values sub-directory. Images, audio and video are added in the raw sub-directory. [Task]
Create string, color, image, audio, and video resources
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Icons are added in the drawable directories. Common icons are placed in res->drawable. Icons for specific screen resolutions and sizes are placed in the extended drawable directories; drawable-hdpi for high-resolution screens, drawable-mdpi for medium resolution screens and drawable-ldpi for low-res screens. [Task]
Create icons
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Create a Java class for the activity that extends android.app.Activity.Activity. Create an entry for it in the AndroidManifest.xml file. [Task]
Create an activity
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Create the layout file for each class in the res->layout directory. Use setContentView(...) to create and set the view for the activity. Use findViewById(...) to extract the components of the view. Activity must implement the onClickListener interface (the onClick(...) method). [Task]
Create the user interface for an activity
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Define the menu in the res-menu sub-directory of the project. Implement the onCreateOptionsMenu(Menu menu) method and the onOptionsItemSelected(MenuItem item). [Task]
Create a menu for an activity
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Use Log.v(...), Log.d(...), Log.i(...), Log.w(...), or Log.e(...) (verbose, debug, information, warning, and error, respectively). Parameters to each of these methods are a string tag and a string message. [Task]
Add logging to your application
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Use: Intent LaunchBrowserIntent = new Intent(Intent.ACTION_VIEW, theUri); startActivity(LaunchBrowserIntent); [Task]
Launch a web browser from your app
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Create an intent using android.provider.MediaStore.Audio.Media.RECORD_SOUND_ACTION. Broadcast the event using the startActivityForResult(...). Implement a protected method onActivityResult(int requestCode, int resultCode, Intent data) to receive the result as an intent. For video, use the same code, but with android.provider.MediaStore.ACTION_VIDEO_CAPTURE. [Task]
Record audio or video
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
f6137b1b_mies_Cheat_Sheet___For_Dummies__Task
[How to Accomplish] Create a Developer account by clicking on the http://market.android.com/publish link at the bottom of the home page of the Android Market. Sign your application using File→Export→Android→Export Signed Android Application. Upload your application from the Developer Console of the Android Market. [Task]
Publish to the Android store.
[]
Android 3 SDK Programming For Dummies Cheat Sheet - For Dummies
Task
http://www.dummies.com/how-to/content/android-3-sdk-programming-for-dummies-cheat-sheet.html
1/1438042990112.50_20150728002310-00122-ip-10-236-191-2_418150600_1.json
b7a80f94_ows_in_Windows_7___For_Dummies__To_Do_This______
[Do This . . .] Look at the names on the taskbar along the screen’s bottom. [To Do This . . .]
See a list of all open windows
[]
Organize Your Open Windows in Windows 7 - For Dummies
To Do This . . .
http://www.dummies.com/how-to/content/organize-your-open-windows-in-windows-7.html
1/1438042990112.50_20150728002310-00243-ip-10-236-191-2_414483979_0.json
b7a80f94_ows_in_Windows_7___For_Dummies__To_Do_This______
[Do This . . .] Press Alt+Tab+Tab or click the window’s name on the taskbar. [To Do This . . .]
Move from one window to another window
[]
Organize Your Open Windows in Windows 7 - For Dummies
To Do This . . .
http://www.dummies.com/how-to/content/organize-your-open-windows-in-windows-7.html
1/1438042990112.50_20150728002310-00243-ip-10-236-191-2_414483979_0.json
b7a80f94_ows_in_Windows_7___For_Dummies__To_Do_This______
[Do This . . .] Click the taskbar’s clock with the right mouse button and click Show Windows Stacked, or Show Windows Side by Side. [To Do This . . .]
Tile the windows across the screen
[]
Organize Your Open Windows in Windows 7 - For Dummies
To Do This . . .
http://www.dummies.com/how-to/content/organize-your-open-windows-in-windows-7.html
1/1438042990112.50_20150728002310-00243-ip-10-236-191-2_414483979_0.json
b7a80f94_ows_in_Windows_7___For_Dummies__To_Do_This______
[Do This . . .] Click the taskbar’s clock with the right mouse button and then click Cascade Windows. [To Do This . . .]
Cascade the windows across the screen
[]
Organize Your Open Windows in Windows 7 - For Dummies
To Do This . . .
http://www.dummies.com/how-to/content/organize-your-open-windows-in-windows-7.html
1/1438042990112.50_20150728002310-00243-ip-10-236-191-2_414483979_0.json
b7a80f94_ows_in_Windows_7___For_Dummies__To_Do_This______
[Do This . . .] Click the Show Desktop icon at the taskbar’s far right edge. [To Do This . . .]
Shrink all open windows
[]
Organize Your Open Windows in Windows 7 - For Dummies
To Do This . . .
http://www.dummies.com/how-to/content/organize-your-open-windows-in-windows-7.html
1/1438042990112.50_20150728002310-00243-ip-10-236-191-2_414483979_0.json
b7a80f94_ows_in_Windows_7___For_Dummies__To_Do_This______
[Do This . . .] Double-click the title bar along its top edge. Or, shake the window violently with the mouse. [To Do This . . .]
Make a window fill the screen
[]
Organize Your Open Windows in Windows 7 - For Dummies
To Do This . . .
http://www.dummies.com/how-to/content/organize-your-open-windows-in-windows-7.html
1/1438042990112.50_20150728002310-00243-ip-10-236-191-2_414483979_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Bleeding [Steps to Perform] Apply pressure; call vet [Possible Cause]
Injury
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Blood in urine [Steps to Perform] Call vet immediately [Possible Cause]
Severe infection or bladder injury
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Coughing and salivating with head down as food exits the mouth [Steps to Perform] Horse can breathe, but call vet immediately [Possible Cause]
Choking
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Inability to stand; staggering [Steps to Perform] Call vet immediately [Possible Cause]
Severe sickness
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Liquid, foul-smelling excrement [Steps to Perform] Call vet immediately [Possible Cause]
Diarrhea
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Profuse sweating, lying down and getting up, pawing ground, biting abdomen [Steps to Perform] Remove food; call vet immediately [Possible Cause]
Colic
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Rapid breathing, raspy breathing, heavy coughing [Steps to Perform] Call vet immediately [Possible Cause]
Illness or infection
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Refusal to eat [Steps to Perform] Call vet immediately [Possible Cause]
Serious illness or mild colic
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Severe pain [Steps to Perform] Call vet immediately [Possible Cause]
Injury or illness
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Straining to defecate or urinate [Steps to Perform] Call vet immediately [Possible Cause]
Intestinal or urethral blockage
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Swelling or body part that’s hot to the touch [Steps to Perform] Call vet immediately [Possible Cause]
Injury
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Teary eye; closed eye; red eye; cloudy eye [Steps to Perform] Call vet immediately [Possible Cause]
Eye injury or infection
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
8fe78122_mies_Cheat_Sheet___For_Dummies__Possible_Cause
[Symptom(s)] Temperature significantly above or below 98–101.5ºF [Steps to Perform] Call vet immediately [Possible Cause]
Fever
[]
Horses For Dummies Cheat Sheet - For Dummies
Possible Cause
http://www.dummies.com/how-to/content/horses-for-dummies-cheat-sheet.html
1/1438042987127.36_20150728002307-00277-ip-10-236-191-2_417556440_0.json
654ee9a7_creen_Operations___For_Dummies__Action
[How to Do It] Touch the screen. [Action]
Touch
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Droid Bionic Touchscreen Operations - For Dummies
Action
http://www.dummies.com/how-to/content/droid-bionic-touchscreen-operations.navId-407188.html
1/1438042987127.36_20150728002307-00223-ip-10-236-191-2_414899476_0.json
654ee9a7_creen_Operations___For_Dummies__Action
[How to Do It] Touch the screen twice in the same location. [Action]
Double-tap
[ [ "T", "o", "u", "c", "h" ], [ "D", "o", "u", "b", "l", "e", "-", "t", "a", "p" ], [ "L", "o", "n", "g", " ", "P", "r", "e", "s", "s" ], [ "S", "w", "i", "p", "e" ], [ "F", "l", "i", "c", "k" ], [ "P", "i", "n", "c", "h" ], [ "S", "p", "r", "e", "a", "d" ] ]
Droid Bionic Touchscreen Operations - For Dummies
Action
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1/1438042987127.36_20150728002307-00223-ip-10-236-191-2_414899476_0.json
654ee9a7_creen_Operations___For_Dummies__Action
[How to Do It] Touch a spot on the screen and keep your finger down. [Action]
Long Press
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Droid Bionic Touchscreen Operations - For Dummies
Action
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1/1438042987127.36_20150728002307-00223-ip-10-236-191-2_414899476_0.json
654ee9a7_creen_Operations___For_Dummies__Action
[How to Do It] Touch a spot on the screen and drag your finger left, right, up, or down. [Action]
Swipe
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Droid Bionic Touchscreen Operations - For Dummies
Action
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1/1438042987127.36_20150728002307-00223-ip-10-236-191-2_414899476_0.json
654ee9a7_creen_Operations___For_Dummies__Action
[How to Do It] Do the same thing as a swipe (except faster). [Action]
Flick
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Droid Bionic Touchscreen Operations - For Dummies
Action
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1/1438042987127.36_20150728002307-00223-ip-10-236-191-2_414899476_0.json
654ee9a7_creen_Operations___For_Dummies__Action
[How to Do It] Use two fingers to touch the screen and bring both fingers together as you continue to touch the screen. [Action]
Pinch
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Droid Bionic Touchscreen Operations - For Dummies
Action
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1/1438042987127.36_20150728002307-00223-ip-10-236-191-2_414899476_0.json
654ee9a7_creen_Operations___For_Dummies__Action
[How to Do It] Use two fingers close together and then spread them apart, touching the screen as you spread them. [Action]
Spread
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Droid Bionic Touchscreen Operations - For Dummies
Action
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1/1438042987127.36_20150728002307-00223-ip-10-236-191-2_414899476_0.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Blending in [The Personal Branding Mindset]
Having a distinct personal identity
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Seeking job security [The Personal Branding Mindset]
Seeking employability security (the ability to find work)
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Sticking to a linear, predictable career path [The Personal Branding Mindset]
Looking for the next career opportunity; being open to alternate paths
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Emphasizing company loyalty [The Personal Branding Mindset]
Focusing on loyalty to a project, to your profession, to your coworkers, and to yourself
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Striving for career success [The Personal Branding Mindset]
Aiming for work/life balance (holistic life success)
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Being a “company person" (merging your identity with your company values) [The Personal Branding Mindset]
Understanding how you and your personal brand fit in with your company’s work culture
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Relying on academic degrees to open doors [The Personal Branding Mindset]
Building on lifelong learning
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Seeking a particular position or title [The Personal Branding Mindset]
Showcasing your competencies
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Depending on full-time employment [The Personal Branding Mindset]
Embracing fluid, "gig" employment — Hollywood style
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Hoping for a single job to carry you through your career [The Personal Branding Mindset]
Knowing you’ll have multiple positions in your work life
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Creating an externally driven career [The Personal Branding Mindset]
Creating a self-driven career
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Waiting for annual reviews to see how you’re succeeding [The Personal Branding Mindset]
Gauging success based on your own personal career strategy
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Playing office politics to get ahead [The Personal Branding Mindset]
Building relationships on trust and authenticity
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Holding a labeled, stagnant title [The Personal Branding Mindset]
“Labeling” yourself with an ever-evolving personal brand
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Fitting in to a boss/employee hierarchy [The Personal Branding Mindset]
Understanding the complex web of ever-changing reporting relationships
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
5ff72d9e_ndset_on_the_Job___For_Dummies_rsus_Personal_Branding_Mindset_The_Personal_Branding_Mindset
[The Employee Mindset] Working on a project that someone else owns [The Personal Branding Mindset]
Taking personal ownership of everything you do
[]
Employee vs. Personal Branding Mindset on the Job - For Dummies
The Personal Branding Mindset
http://www.dummies.com/how-to/content/employee-vs-personal-branding-mindset-on-the-job.html
1/1438042990112.50_20150728002310-00134-ip-10-236-191-2_412092929_1.json
f39f0b72_nconscious_Minds___For_Dummies___Unconscious_Mind_Is_Better_at
[The Conscious Mind Excels at] Working linearly
Working holistically
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Comparing the Conscious and Unconscious Minds - For Dummies
The Unconscious Mind Is Better at
http://www.dummies.com/how-to/content/comparing-the-conscious-and-unconscious-minds.seriesId-202944.html
1/1438042987127.36_20150728002307-00019-ip-10-236-191-2_409001930_0.json
f39f0b72_nconscious_Minds___For_Dummies___Unconscious_Mind_Is_Better_at
[The Conscious Mind Excels at] Processing sequentially
Intuition
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Comparing the Conscious and Unconscious Minds - For Dummies
The Unconscious Mind Is Better at
http://www.dummies.com/how-to/content/comparing-the-conscious-and-unconscious-minds.seriesId-202944.html
1/1438042987127.36_20150728002307-00019-ip-10-236-191-2_409001930_0.json
f39f0b72_nconscious_Minds___For_Dummies___Unconscious_Mind_Is_Better_at
[The Conscious Mind Excels at] Logic
Creativity
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Comparing the Conscious and Unconscious Minds - For Dummies
The Unconscious Mind Is Better at
http://www.dummies.com/how-to/content/comparing-the-conscious-and-unconscious-minds.seriesId-202944.html
1/1438042987127.36_20150728002307-00019-ip-10-236-191-2_409001930_0.json
f39f0b72_nconscious_Minds___For_Dummies___Unconscious_Mind_Is_Better_at
[The Conscious Mind Excels at] Verbal language
Running your body
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Comparing the Conscious and Unconscious Minds - For Dummies
The Unconscious Mind Is Better at
http://www.dummies.com/how-to/content/comparing-the-conscious-and-unconscious-minds.seriesId-202944.html
1/1438042987127.36_20150728002307-00019-ip-10-236-191-2_409001930_0.json
f39f0b72_nconscious_Minds___For_Dummies___Unconscious_Mind_Is_Better_at
[The Conscious Mind Excels at] Mathematics
Taking care of your emotions
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Comparing the Conscious and Unconscious Minds - For Dummies
The Unconscious Mind Is Better at
http://www.dummies.com/how-to/content/comparing-the-conscious-and-unconscious-minds.seriesId-202944.html
1/1438042987127.36_20150728002307-00019-ip-10-236-191-2_409001930_0.json
f39f0b72_nconscious_Minds___For_Dummies___Unconscious_Mind_Is_Better_at
[The Conscious Mind Excels at] Analysis
Storing memories
[ [ "W", "o", "r", "k", "i", "n", "g", " ", "h", "o", "l", "i", "s", "t", "i", "c", "a", "l", "l", "y" ], [ "I", "n", "t", "u", "i", "t", "i", "o", "n" ], [ "C", "r", "e", "a", "t", "i", "v", "i", "t", "y" ], [ "R", "u", "n", "n", "i", "n", "g", " ", "y", "o", "u", "r", " ", "b", "o", "d", "y" ], [ "T", "a", "k", "i", "n", "g", " ", "c", "a", "r", "e", " ", "o", "f", " ", "y", "o", "u", "r", " ", "e", "m", "o", "t", "i", "o", "n", "s" ], [ "S", "t", "o", "r", "i", "n", "g", " ", "m", "e", "m", "o", "r", "i", "e", "s" ] ]
Comparing the Conscious and Unconscious Minds - For Dummies
The Unconscious Mind Is Better at
http://www.dummies.com/how-to/content/comparing-the-conscious-and-unconscious-minds.seriesId-202944.html
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