ResponseId
stringlengths 17
17
| locus_score
float64 6
20
| locus
stringclasses 3
values | age
stringclasses 6
values | gender
stringclasses 4
values | gender_text
float64 | assigned_birth
stringclasses 3
values | assigned_birth_text
float64 | religion
stringclasses 8
values | religion_text
stringclasses 1
value | political_aff
stringclasses 7
values | political_aff_text
float64 | race_ethnicity
stringclasses 22
values | prim_language
stringclasses 5
values | first_language
stringclasses 6
values | first_language_text
stringclasses 1
value | highest_education
stringclasses 7
values | employment_status
stringclasses 6
values | employment_status_text
float64 | current_profession
stringclasses 12
values | current_profession_text
stringclasses 4
values | income
stringclasses 7
values | marital_status
stringclasses 6
values | marital_status_text
stringclasses 2
values | family_status
stringclasses 8
values | family_status_text
stringclasses 1
value | disability_binary
stringclasses 3
values | conditional_disability
stringclasses 27
values | vaccination
stringclasses 66
values | question
stringclasses 41
values | response
stringlengths 1
675
| Creative Imagination
float64 1
5
| Responsibility
float64 1
5
| Intellectual Curiosity
float64 1
5
| Depression
float64 0.5
4.5
| Emotional Volatility
float64 0.5
4.5
| Trust
float64 0.5
4.5
| Productiveness
float64 0.5
4.5
| Conscientiousness
float64 1.27
4.55
| Anxiety
float64 1
5
| Respectfulness
float64 0.5
4.5
| Compassion
float64 1.33
5.33
| Energy Level
float64 1
5
| Negative Emotionality
float64 1.17
4.67
| Aesthetic Sensitivity
float64 0.5
4.5
| Assertiveness
float64 0.5
4.5
| Agreeableness
float64 1.27
4.36
| Extraversion
float64 1.27
4.55
| Organization
float64 0.67
4.67
| Sociability
float64 1.33
5.33
| Open-Mindedness
float64 1.17
4
| topic
stringclasses 8
values | media_path
stringclasses 35
values | mental_health
stringclasses 204
values | sexual_health
stringclasses 109
values | copd
stringclasses 389
values | chronic_disease
stringclasses 127
values | hiv
stringclasses 350
values | nutrition
stringclasses 270
values | substance_abuse
stringclasses 276
values | media_type
stringclasses 3
values | target_population
stringclasses 22
values | behavior_change
stringclasses 12
values |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
R_1oBKStm5inhfsZA
| 16 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Government/Public Service
| null |
$50,000–$74,999
|
Other (please specify)
|
Engaged
|
Other (please specify):
|
Engaged living with partner
|
No
| null | null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 2.25 | 2 | 3 | 2 | 2.5 | 3.25 | 2.5 | 2.55 | 1.5 | 2.25 | 3.33 | 4.25 | 2 | 1.5 | 3.75 | 2.91 | 4.09 | 1.33 | 3 | 1.92 |
Smoking and COPD
| null | null |
['9', '9', '9', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_6oSbI3bcWSy8VqW
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 3 | 3 | 4 | 2.5 | 2.5 | 3 | 2 | 3.27 | 4 | 0.5 | 4 | 2 | 3 | 3.5 | 2 | 2.36 | 2.36 | 3.33 | 4 | 3.33 |
Smoking and COPD
| null | null |
['6', '8', '4', '4']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_8kR7lJMRXMvgC1b
| 17 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Business/Finance
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 2 | 3 | 2.5 | 2.5 | 4.5 | 2.5 | 2.5 | 3.09 | 2.75 | 1.5 | 2.67 | 4 | 3.25 | 2.5 | 1.5 | 2.18 | 4 | 2 | 5.33 | 2.5 |
Smoking and COPD
| null | null |
['7', '9', '9', '9']
| null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_22s8zNCGIRk6DKZ
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$75,000–$99,999
|
Married
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 3 | 2 | 2 | 3.5 | 1.5 | 2.5 | 3.5 | 2.36 | 2 | 2.5 | 4 | 2 | 2.33 | 0.5 | 1.5 | 2.91 | 2.91 | 2 | 4 | 2 |
Chronic Diseases
| null | null | null |
['9', '9', '9', '9']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
heart disease
|
|
R_7CqYRc7gcKHpjS6
| 8 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
|
Mental health condition
| null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3 | 4 | 1.5 | 2.5 | 1.5 | 1.5 | 1 | 2.91 | 2.5 | 2.5 | 4 | 1 | 2.17 | 3 | 2 | 2.55 | 1.27 | 2 | 1.33 | 2.33 |
Mental Health
|
['7', '8', '7', '7']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_8rRg9SoguStsCOJ
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 1.75 | 3.5 | 3.25 | 2.25 | 1.75 | 2.25 | 2.25 | 2.91 | 3.75 | 1.25 | 3.33 | 2.25 | 2.58 | 2 | 2.5 | 2.18 | 3.27 | 1.67 | 4.33 | 2.33 |
Sexual Health
| null |
['5', '3', '3', '6']
| null | null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, All adults
|
Sexual Health
|
|
R_1TwaiT18rJOazzR
| 13 |
moderate internal/external locus of control
|
45–54
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 1.5 | 3.5 | 1.5 | 1 | 3.5 | 3 | 1 | 2.55 | 3 | 3 | 3.33 | 3 | 2.5 | 1.5 | 2 | 3.09 | 3.27 | 2.67 | 4.67 | 1.67 |
HIV
| null | null | null | null |
['6', '7', '4', '2']
| null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
HIV/AIDS
|
|
R_31ZtCM4DtHFXggZ
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
very educational, impactful
| 3.5 | 3 | 3.5 | 2.5 | 2.5 | 3 | 3.5 | 3.64 | 2 | 4 | 3.33 | 4 | 2.33 | 4 | 2.5 | 3.45 | 3.09 | 4 | 2 | 3.5 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['7', '7', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_6OidztILV9ARlmO
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Sad, thoughtful
| 3.5 | 3 | 3.5 | 2 | 2 | 1.25 | 1.5 | 2.45 | 3.25 | 1.5 | 2.33 | 2.5 | 2.42 | 2.5 | 1.5 | 1.64 | 2.45 | 1.67 | 1.67 | 2.17 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+)
|
Nutrition
|
|
R_2xxYKlCsynjUDQW
| 15 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Single, living with family
| null |
No
| null |
['9', '9', '9', '9']
|
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.75 | 3.5 | 2.75 | 2.5 | 2 | 2.25 | 1.5 | 2.64 | 3 | 1.25 | 3.67 | 2.25 | 2.5 | 1.75 | 1.75 | 2.27 | 2.18 | 1.67 | 3.33 | 1.75 |
Vaccination
| null | null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults (24-44)
|
Chickenpox prevention strategies
|
|
R_1uDkUdXB4Q9N8bM
| 16 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 4.5 | 4 | 3 | 2.5 | 2 | 1.5 | 3.5 | 3.82 | 4 | 1 | 1.33 | 4 | 2.83 | 0.5 | 2.5 | 1.27 | 2.91 | 4.67 | 2.67 | 2.83 |
Substance abuse
| null | null | null | null | null | null |
['7', '7', '6', '5']
|
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44)
|
Substance Abuse
|
|
R_1Entpcu5IcZaXKv
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Independent
| null |
Native Hawaiian/Other Pacific Islander
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Government/Public Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Prefer not to say
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2 | 2.5 | 3 | 3.5 | 2.5 | 3.5 | 0.5 | 2.55 | 5 | 4.5 | 4 | 2 | 3.67 | 3.5 | 1.5 | 4 | 2.18 | 3.33 | 4 | 2.33 |
HIV
| null | null | null | null |
['6', '7', '7', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_8ozmYQmgaDRqViN
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Islam
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Unemployed
| null |
Education
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 2.25 | 4.75 | 1.5 | 4.5 | 1.5 | 2 | 2 | 3.45 | 2.75 | 3 | 3.33 | 1 | 2.92 | 1.25 | 2 | 2.73 | 2.82 | 4.33 | 4.33 | 1.67 |
Substance abuse
| null | null | null | null | null | null |
['9', '4', '5', '2']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_6PgK5h7OO4bJn0b
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Don't share sharp objects or noddles
| 2.75 | 3 | 2.75 | 2.5 | 2 | 1.5 | 1.5 | 2.45 | 3.5 | 1.5 | 2.33 | 2.25 | 2.67 | 1.25 | 1.5 | 1.73 | 2.64 | 1.67 | 3.33 | 1.92 |
HIV
| null | null | null | null |
['9', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_3V3bVdjZXMQy5q9
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 3 | 3 | 2 | 3.5 | 2.5 | 4 | 3.5 | 3.09 | 3 | 1.5 | 4 | 4 | 3 | 2.5 | 4.5 | 3.09 | 4 | 3.33 | 4 | 2 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '8']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_8PqaA6dU9HowT8V
| 17 |
high internal locus of control
|
18–24
|
Male
| null |
Male
| null |
Prefer not to say
| null |
Apolitical/Not involved in politics
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Unemployed
| null |
Unemployed/Looking for work
| null |
Less than $25,000
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 4.25 | 1.75 | 2.75 | 2.5 | 3.5 | 2.25 | 3 | 3.09 | 2.5 | 2.5 | 5.33 | 1.75 | 2.83 | 1.5 | 3.25 | 3.18 | 3.55 | 4.33 | 4.33 | 2.5 |
Substance abuse
| null | null | null | null | null | null |
['9', '9', '9', '1']
|
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44)
|
Substance Abuse
|
|
R_4Kv2oSAarDHX3QR
| 12 |
moderate internal/external locus of control
|
55–64
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3.5 | 4 | 3.5 | 4 | 1.5 | 3 | 2.5 | 2.55 | 3 | 2 | 4.67 | 3.5 | 2.83 | 1.5 | 1.5 | 3.09 | 3.64 | 1.33 | 4.67 | 3 |
Mental Health
|
['5', '6', '4', '8']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_3fiQKnQnyObMKlP
| 14 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Islam
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 3 | 3 | 3.25 | 3 | 2 | 1.5 | 2.91 | 4 | 3.5 | 4 | 3 | 3.42 | 1.5 | 1.5 | 3.09 | 2.91 | 2.67 | 3.33 | 3 |
Chronic Diseases
| null | null | null |
['7', '6', '8', '8']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_6PhiaxuJGjChsns
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to practicing safe sex in the future? - Scale: 1 (not at all)-9 (extremely)
|
7.0
| 3 | 3.5 | 4.5 | 3 | 1.25 | 2.75 | 2.25 | 2.91 | 3.5 | 3.5 | 4 | 4 | 2.58 | 3.5 | 0.75 | 3.36 | 3.09 | 1.67 | 3.67 | 3.5 |
Sexual Health
| null |
['8', '8', '7', '7']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_2NkycGdOYjc4kAt
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Asian,Black/African American,Hispanic/Latino
|
English
|
English
| null |
Less than high school
|
Unemployed
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
Yes
|
Physical disability,Visual impairment,Mental health condition
| null |
The message motivates me to not ignore arthritis symptoms. - Scale: 1 (not at all) - 9 (extremely)
|
3.0
| 4 | 5 | 3 | 2.5 | 3.5 | 3.5 | 3.5 | 3.45 | 3 | 3.5 | 2.67 | 4.5 | 3 | 4 | 2.5 | 3.27 | 3.82 | 2 | 2.67 | 2.5 |
Chronic Diseases
| null | null | null |
['4', '5', '4', '5']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_3CRc8bL3hHlpj5D
| 17 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Student
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful)
|
5.0
| 2.5 | 4 | 2.5 | 3 | 3 | 0.75 | 1.5 | 2.82 | 3.25 | 1.5 | 3.33 | 1.75 | 3.08 | 1.25 | 2.5 | 1.73 | 2.73 | 1.67 | 3 | 1.92 |
Mental Health
|
['9', '9', '9', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_5SIazCM8leLs0S3
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 4 | 4 | 3.5 | 3 | 1.5 | 2 | 2 | 3.27 | 4.5 | 2 | 2.67 | 3 | 3 | 1.5 | 2 | 2.18 | 3.45 | 2 | 4 | 2.5 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['6', '8', '3', '3']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_7uyWcHcsEeK7AXD
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 3 | 4 | 2 | 1.5 | 3 | 0.5 | 2.5 | 2.73 | 3 | 1.5 | 3.33 | 3 | 2.5 | 2.5 | 0.5 | 1.64 | 2.55 | 2 | 2.67 | 2 |
Nutrition
| null | null | null | null | null |
['4', '5', '7', '7']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_2polkXzpV5yLGPv
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 3.5 | 4 | 3.5 | 2.25 | 3 | 2.5 | 2.25 | 3.18 | 2.5 | 1.5 | 4.67 | 3.5 | 2.58 | 2 | 1.5 | 2.73 | 3.45 | 2.67 | 4 | 2.17 |
HIV
| null | null | null | null |
['5', '5', '4', '4']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_5Rjd09XiuhCsl9L
| 19 |
high internal locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Single
| null |
Single, living alone
| null |
No
|
Visual impairment
| null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3.5 | 1.75 | 4 | 2 | 2.75 | 2.5 | 2.75 | 3.09 | 2.75 | 1.25 | 2.33 | 4.25 | 2.5 | 3 | 4.5 | 2 | 3.73 | 4 | 2.67 | 2.67 |
Nutrition
| null | null | null | null | null |
['7', '9', '5', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_84nEh0Z242OAfc5
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Business/Finance
| null |
Less than $25,000
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 5 | 5 | 4 | 3.5 | 2 | 1.5 | 2.5 | 4 | 4.5 | 3 | 2.67 | 2 | 3.33 | 2.5 | 3 | 2.36 | 3.27 | 2.67 | 4.67 | 3 |
Mental Health
| null |
['9', '8', '4', '8']
| null | null | null | null | null | null | null | null | null |
R_72QFb9ynkNHyd7I
| 7 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Hinduism
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Prefer not to say
| null | null |
How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely)
|
7.0
| 2.5 | 3 | 2 | 2.5 | 2.5 | 0.5 | 3.5 | 2.36 | 4 | 3.5 | 1.33 | 3 | 3 | 1.5 | 2.5 | 1.82 | 2.91 | 0.67 | 4 | 1.5 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['7', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_61hnVax0ov9QhtY
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Buddhism
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is substance use to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
2.0
| 3.5 | 4.5 | 2 | 2.5 | 0.5 | 1.5 | 3 | 3.45 | 3 | 2.5 | 4 | 4 | 2 | 3.5 | 1.5 | 2.55 | 4 | 3.33 | 5.33 | 2.5 |
Substance abuse
| null | null | null | null | null | null |
['8', '7', '8', '6']
|
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44)
|
Substance Abuse
|
|
R_7qyPYGlMwqsFzGH
| 17 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Doctoral or professional degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$150,000 or more
|
Married
| null |
Single, living with family
| null |
No
| null | null |
The message makes me more concerned about the health risks of untreated arthritis. - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 2 | 3.25 | 3.5 | 3.5 | 2.25 | 2.25 | 1.25 | 2.45 | 3.5 | 1.5 | 2.33 | 2.25 | 3.08 | 1.5 | 2 | 2 | 2.64 | 1.67 | 2 | 3.17 |
Chronic Diseases
| null | null | null |
['7', '4', '8', '8']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_7oBJ3oKuTgbccOh
| 16 |
high internal locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Arts/Entertainment
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
In your opinion, how harmful is neglecting proper nutrition and weight management to your overall health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 4 | 2.75 | 3.5 | 1.5 | 3.5 | 3 | 2.5 | 2.45 | 1.5 | 1.25 | 3.33 | 2.25 | 2.17 | 2 | 1 | 2.45 | 2.36 | 1.33 | 2.33 | 2.33 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_6jx3Mu7JoHcAEtH
| 17 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2.5 | 3 | 2.5 | 2 | 2.25 | 1.5 | 1.25 | 2.36 | 3 | 1.75 | 3.33 | 2.5 | 2.42 | 2.5 | 1.75 | 2.09 | 3 | 1.67 | 4 | 2.17 |
Smoking and COPD
| null | null |
['9', '9', '9', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74)
|
Smoking
|
|
R_5rx0ceFC6Y2MGKB
| 11 |
low internal focus of control/high external locus of control
|
45–54
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Single
| null |
Multi-generation family (e.g., with parents, grandparents, or extended family)
| null |
Yes
|
Mental health condition
| null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2.5 | 2.5 | 2 | 1.5 | 4 | 3.5 | 3.5 | 2.91 | 3.5 | 1.5 | 5.33 | 3 | 3 | 3 | 3.5 | 3.27 | 4 | 3.33 | 4 | 2.33 |
Mental Health
| null |
['7', '6', '4', '7']
| null | null | null | null | null | null | null | null | null |
R_7faCOGEcqL2yl6p
| 11 |
low internal focus of control/high external locus of control
|
18–24
|
Female
| null |
Female
| null |
Islam
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$100,000–$149,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
The message makes me more concerned about the health risks of unsafe sexual practices - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 4 | 2.5 | 2.75 | 1.5 | 1.5 | 2 | 1.5 | 2.91 | 3 | 1 | 4 | 2 | 2 | 1.5 | 2 | 2.18 | 2 | 3.33 | 1.33 | 2.25 |
Sexual Health
| null |
['9', '8', '8', '8']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_7cvlZ1DgFP0zOrG
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 2 | 3 | 2 | 2.5 | 2.5 | 1.5 | 3.5 | 3.27 | 2 | 1.5 | 4 | 4 | 2.33 | 3.5 | 4.5 | 2.18 | 4 | 4 | 4 | 2.67 |
Nutrition
| null | null | null | null | null |
['7', '8', '9', '9']
| null |
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_8X5M8yJSGVXdY3I
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Unemployed/Looking for work
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 1 | 2 | 1.5 | 1 | 2.5 | 4.5 | 2.5 | 2.36 | 2 | 2 | 2.67 | 2 | 1.83 | 2.5 | 1.5 | 3.09 | 2.91 | 3.33 | 4 | 2.5 |
Substance abuse
| null | null | null | null | null | null |
['7', '7', '6', '5']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_8PT7WhvyWuy5Voi
| 14 |
moderate internal/external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$75,000–$99,999
|
Single
| null |
Single, living alone
| null |
No
|
Visual impairment
| null |
The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 2.75 | 2 | 4.75 | 4.5 | 2.75 | 3.75 | 2.75 | 3.27 | 4.75 | 3.75 | 3.67 | 3.25 | 4 | 2.25 | 3.75 | 3.73 | 2.82 | 4.33 | 1.67 | 3.58 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['8', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_5exYvB75Iotnt2e
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3.5 | 4 | 3.5 | 3.5 | 3.5 | 1 | 1.5 | 2.55 | 4 | 1.5 | 3.33 | 2 | 3.67 | 1 | 3.5 | 1.82 | 3.45 | 1.33 | 4.67 | 2.5 |
Substance abuse
| null | null | null | null | null | null |
['7', '8', '9', '1']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_1ss5Hz4iMIP0Hhn
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
Asian,White/Caucasian,Native American/Alaska Native,Native Hawaiian/Other Pacific Islander
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Physical disability,Chronic illness (e.g., diabetes, heart disease),Mental health condition
| null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3 | 2 | 3 | 3.5 | 1.5 | 2.5 | 2.5 | 2.73 | 4 | 2.5 | 4 | 3 | 3 | 1.5 | 3.5 | 2.91 | 3.64 | 2 | 5.33 | 2 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['5', '5', '6', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_3pLYP91pEhPhaql
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to not engage in unsafe sexual behavior - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 4.5 | 3 | 3 | 3.5 | 2.5 | 3.5 | 3.5 | 2.73 | 3 | 2 | 2 | 2 | 3 | 3.5 | 2 | 2.55 | 2.36 | 2 | 1.33 | 2.5 |
Sexual Health
| null |
['6', '7', '8', '7']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_1oBKStm5inhfsZA
| 16 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Government/Public Service
| null |
$50,000–$74,999
|
Other (please specify)
|
Engaged
|
Other (please specify):
|
Engaged living with partner
|
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Reminiscent of 'Your Brain on Drugs' commercials from 1980s/90s which people remember but did nothing to change substance use behaviors in youth. I'm confused by what drug or drugs this image is referring to (alcohol, cannabis, tobacco, meth, opioids, etc.) and what the call to action is. Assumes that the audience doesn't know about the harmful effects of drugs, which as an adult I feel is common knowledge and doesn't tell me anything I don't already know. This is high school health class 101. Unclear of who the intended audience is, and there is no information for someone to call or visit for more information or if they need help with stopping their substance use.
| 2.25 | 2 | 3 | 2 | 2.5 | 3.25 | 2.5 | 2.55 | 1.5 | 2.25 | 3.33 | 4.25 | 2 | 1.5 | 3.75 | 2.91 | 4.09 | 1.33 | 3 | 1.92 |
Substance abuse
|
Unknown
| null | null | null | null | null | null |
['6', '6', '6', '5']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44), Young Adults 18-24
|
Substance Abuse
|
R_1PJtjfWz04wmPmx
| 13 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Employed part-time
| null |
Education
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2 | 4 | 3 | 1.5 | 1.5 | 4.5 | 3.5 | 4 | 3.5 | 2.5 | 2.67 | 5 | 2.17 | 2.5 | 4 | 3.27 | 3.82 | 2.67 | 1.33 | 2.67 |
Smoking and COPD
| null | null |
['6', '8', '7', '5']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_6cZe4Jvug2ADKE3
| 8 |
low internal focus of control/high external locus of control
|
45–54
|
Male
| null |
Male
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 3 | 4.5 | 3.5 | 2 | 2 | 2.5 | 3 | 3.45 | 1.5 | 2.5 | 4.67 | 1.5 | 1.83 | 2 | 3.5 | 3.09 | 3.09 | 3.33 | 2.67 | 3 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['4', '6', '7', '5']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_1HMMVDFGyl7gUpH
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3 | 2 | 3 | 3.5 | 1.5 | 2.5 | 3 | 2.18 | 4 | 3.5 | 4 | 4 | 3 | 1.5 | 1.5 | 3.27 | 2.55 | 2 | 2.67 | 3.33 |
Mental Health
|
['8', '8', '8', '7']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_1arXwMHKEZSqg5H
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 2.5 | 3 | 2 | 3.5 | 2 | 1.5 | 1.5 | 2.73 | 3.5 | 1.5 | 2 | 3 | 3 | 2.5 | 2 | 1.64 | 3.27 | 3.33 | 3.33 | 1.17 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['7', '7', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_50O7EjVWqQCkJwo
| 14 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.75 | 2.75 | 3 | 2.5 | 2.5 | 2.5 | 2.25 | 2.64 | 2 | 1.25 | 4 | 3 | 2.33 | 1.25 | 3.25 | 2.45 | 3.18 | 1.67 | 4 | 2 |
Smoking and COPD
| null | null |
['7', '7', '8', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_3V3bVdjZXMQy5q9
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 3 | 3 | 2 | 3.5 | 2.5 | 4 | 3.5 | 3.09 | 3 | 1.5 | 4 | 4 | 3 | 2.5 | 4.5 | 3.09 | 4 | 3.33 | 4 | 2 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '8']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_19W42EXpBTDwPyV
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Education
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
How open are you to smoking in the future? - Scale: 1 (not at all)-9 (extremely)
|
5.0
| 2.5 | 2.5 | 2.5 | 2.75 | 2 | 3.5 | 1.5 | 2.91 | 4 | 2.5 | 4 | 5 | 2.92 | 3.75 | 2 | 3.27 | 4.18 | 3.33 | 4 | 2.92 |
Smoking and COPD
| null | null |
['7', '6', '3', '4']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_1D882YAaN7nVL6Z
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 4 | 3 | 1 | 2 | 1.5 | 4.5 | 1.5 | 2.73 | 2 | 2.5 | 5.33 | 3 | 1.83 | 3.5 | 2.5 | 4 | 2.73 | 2 | 3.33 | 2.33 |
Nutrition
| null | null | null | null | null |
['6', '6', '7', '8']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_3p4Q5xsQz8kBKGk
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
Asian,Black/African American,Hispanic/Latino
|
English
|
English
| null |
Some college, no degree
|
Self-employed
| null |
Healthcare/Medical
| null |
$25,000–$49,999
|
Married
| null |
Single Parent with children
| null |
Yes
|
Physical disability,Mental health condition
| null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 4 | 4 | 3 | 2.5 | 3.5 | 1.5 | 1.5 | 2.73 | 1 | 2.5 | 2.67 | 3 | 2.33 | 2.5 | 2.5 | 2.18 | 2.55 | 3.33 | 2.67 | 3.33 |
Smoking and COPD
| null | null |
['4', '5', '5', '5']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_1Ojin3tlK8pqV23
| 12 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
None of the above
| null |
Apolitical/Not involved in politics
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 3 | 2 | 2.5 | 2 | 3 | 2 | 3.5 | 2 | 2 | 4.5 | 3.33 | 4 | 2.33 | 2 | 2 | 3.27 | 2.73 | 0.67 | 2.67 | 2 |
HIV
| null | null | null | null |
['2', '7', '4', '5']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_5AM8W6lHZiMoTyy
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 2 | 3 | 2 | 1.5 | 1.5 | 2 | 3.5 | 3.45 | 4 | 3.5 | 2.67 | 2 | 2.33 | 2.5 | 3.5 | 2.73 | 2.55 | 4.67 | 2.67 | 2.33 |
Smoking and COPD
| null | null |
['6', '7', '6', '6']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_6DK8gVWynwkP2lb
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Prefer not to say
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 3 | 1.75 | 4 | 2.25 | 2 | 2 | 2.5 | 2.64 | 2.25 | 3.25 | 3.33 | 3.75 | 2.17 | 2 | 1.5 | 2.82 | 3.09 | 3.33 | 3.67 | 2.5 |
HIV
| null | null | null | null |
['3', '5', '3', '4']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_5OPi5sBSdUwvl7M
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
Type in every thought that came to mind viewing this material.
|
This poster serves as a stark reminder of the consequences of smoking.
| 3 | 4 | 2 | 1.5 | 3 | 1.5 | 3 | 3.64 | 2 | 2.5 | 5.33 | 3.5 | 2.17 | 3 | 2.5 | 2.91 | 3.09 | 2 | 4 | 2.5 |
Smoking and COPD
| null | null |
['7', '9', '8', '7']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_2lHOZqpYzM8KDh7
| 14 |
moderate internal/external locus of control
|
45–54
|
Male
| null |
Male
| null |
Judaism
| null |
Apolitical/Not involved in politics
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 3.5 | 3.5 | 4 | 2.5 | 2.25 | 2 | 3.5 | 4.18 | 3 | 1.5 | 5.33 | 4 | 2.58 | 3.5 | 3 | 2.73 | 4 | 4 | 4.67 | 2.83 |
Sexual Health
| null |
['9', '9', '9', '9']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_7HoDqIveaMWtTIJ
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
Yes
|
Physical disability
| null |
The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 2.75 | 3.75 | 3 | 2.5 | 2.5 | 2.25 | 1.5 | 2.91 | 2 | 1.5 | 3.67 | 2.5 | 2.33 | 2.5 | 1.25 | 2.36 | 3 | 1.67 | 4 | 2.42 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['7', '8', '9', '9']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_2jHcm0tfMS4kYH6
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3 | 2 | 3 | 2.5 | 3.5 | 1.5 | 2.25 | 1.82 | 2 | 1.25 | 4 | 2 | 2.67 | 3.5 | 2.5 | 2.09 | 2.55 | 1.67 | 4 | 2 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_1uDkUdXB4Q9N8bM
| 16 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is unsafe sexual behavior to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
5.0
| 4.5 | 4 | 3 | 2.5 | 2 | 1.5 | 3.5 | 3.82 | 4 | 1 | 1.33 | 4 | 2.83 | 0.5 | 2.5 | 1.27 | 2.91 | 4.67 | 2.67 | 2.83 |
Sexual Health
| null |
['8', '6', '4', '7']
| null | null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, All adults
|
Sexual Health
|
|
R_71dOkJgjw3pjyZE
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Islam
| null |
Apolitical/Not involved in politics
| null |
Native American/Alaska Native
|
English
|
Arabic
| null |
Associate’s degree
|
Student
| null |
Business/Finance
| null |
Less than $25,000
|
Single
| null |
Single, living with family
| null |
No
|
Visual impairment
| null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 3.5 | 3.5 | 2.25 | 2 | 2.5 | 2.5 | 2.5 | 2.55 | 1.5 | 2.5 | 4 | 4.25 | 2 | 1.5 | 2 | 2.91 | 4.09 | 2 | 4.67 | 1.92 |
Smoking and COPD
| null | null |
['3', '3', '4', '6']
| null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_7uyWcHcsEeK7AXD
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 3 | 4 | 2 | 1.5 | 3 | 0.5 | 2.5 | 2.73 | 3 | 1.5 | 3.33 | 3 | 2.5 | 2.5 | 0.5 | 1.64 | 2.55 | 2 | 2.67 | 2 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['5', '5', '4', '9']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_2jHcm0tfMS4kYH6
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3 | 2 | 3 | 2.5 | 3.5 | 1.5 | 2.25 | 1.82 | 2 | 1.25 | 4 | 2 | 2.67 | 3.5 | 2.5 | 2.09 | 2.55 | 1.67 | 4 | 2 |
HIV
| null | null | null | null |
['8', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_7WCfDVWgIFHaCfn
| 17 |
high internal locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely)
|
9.0
| 2.5 | 3 | 4.25 | 2 | 2 | 1.75 | 1.5 | 2.45 | 2.75 | 1.5 | 3.33 | 2.5 | 2.25 | 2.5 | 3.75 | 2.09 | 3.36 | 1.67 | 3.33 | 2.75 |
HIV
| null | null | null | null |
['9', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_19W42EXpBTDwPyV
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Education
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 2.5 | 2.5 | 2.5 | 2.75 | 2 | 3.5 | 1.5 | 2.91 | 4 | 2.5 | 4 | 5 | 2.92 | 3.75 | 2 | 3.27 | 4.18 | 3.33 | 4 | 2.92 |
Nutrition
| null | null | null | null | null |
['5', '4', '3', '2']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_7qeCRXq3wg5TVAB
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease),Mental health condition
| null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 2 | 3 | 1 | 1 | 2 | 3.5 | 1.5 | 2.36 | 4 | 2 | 4 | 2 | 2.33 | 1 | 2.5 | 3.09 | 2.55 | 0.67 | 4 | 1.83 |
Mental Health
|
['9', '7', '8', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_2oiQ2Arz5mw1JfD
| 13 |
moderate internal/external locus of control
|
45–54
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Government/Public Service
| null |
$75,000–$99,999
|
Married
| null |
Single, living with family
| null |
Yes
|
Hearing impairment
| null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 2 | 2 | 2 | 1.5 | 3.5 | 3.5 | 3.5 | 2.73 | 3 | 2.5 | 4 | 3 | 2.67 | 1.5 | 1.5 | 3.27 | 2.91 | 3.33 | 2.67 | 2.67 |
Substance abuse
| null | null | null | null | null | null |
['5', '6', '6', '5']
|
Persuasive-Efficacy
|
Adults (24-44)
|
proper medication use
|
|
R_3RbToLq4kGyCF0Z
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Buddhism
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 2 | 4 | 4 | 3 | 3.5 | 1 | 2.5 | 3.09 | 4.5 | 3 | 3.33 | 3 | 3.67 | 3.5 | 2.5 | 2.36 | 3.64 | 0.67 | 4 | 2 |
HIV
| null | null | null | null |
['8', '8', '7', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_5aQPsFhAJl2upT8
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Islam
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 4 | 2.5 | 2.5 | 1.5 | 3 | 2 | 2.5 | 3.09 | 4 | 2 | 3.33 | 3.5 | 2.83 | 2.5 | 1.5 | 2.36 | 2.91 | 2.67 | 4.67 | 2.5 |
Nutrition
| null | null | null | null | null |
['4', '7', '6', '3']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_1GoJTOr1nzyrVda
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 1.5 | 4.5 | 2 | 1.5 | 4 | 2.5 | 2.5 | 3.64 | 2.5 | 0.5 | 4 | 3 | 2.67 | 2.5 | 3 | 2.18 | 3.09 | 4.67 | 4 | 2.5 |
Smoking and COPD
| null | null |
['7', '7', '8', '6']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_6Vz3WrrJA4uMmiM
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Hinduism
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Less than high school
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null |
['5', '8', '2', '6']
|
How open are you to getting recommended vaccinations in the future? - Scale: 1 (not at all)-9 (extremely)
|
2.0
| 4 | 4.5 | 3 | 1.5 | 0.5 | 3.5 | 3 | 4.55 | 2 | 3 | 4 | 2 | 1.33 | 2 | 1.5 | 3.45 | 2.91 | 4.67 | 4 | 2.17 |
Vaccination
| null | null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults (24-44)
|
Chickenpox prevention strategies
|
|
R_1rbMGrMEZvkX37b
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 4 | 3 | 3 | 1.5 | 1.5 | 2.5 | 1.5 | 2.36 | 3 | 1.5 | 4 | 3 | 2 | 1.5 | 1.5 | 2.55 | 3.27 | 0.67 | 4 | 2.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['9', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_5kBQeATvJ7CFwtx
| 17 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3 | 2.75 | 3 | 2.5 | 2.75 | 2.25 | 1.5 | 2.45 | 3.5 | 1.5 | 2 | 3.25 | 2.92 | 3 | 2.5 | 1.91 | 3.36 | 2.67 | 4 | 2.17 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_6FRykZUG7XMJVjr
| 18 |
high internal locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is neglecting proper nutrition and weight management to your overall health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 2.25 | 3.5 | 2.25 | 3.5 | 2 | 1.5 | 1.5 | 2.64 | 4 | 1.5 | 3.67 | 2.5 | 3.17 | 2.25 | 2.5 | 2.09 | 3.27 | 1.67 | 3.33 | 1.58 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_1d2N5XlemiQVHd7
| 20 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Government/Public Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.5 | 3 | 1.75 | 2 | 2 | 2.25 | 1.5 | 2.45 | 3.75 | 1.5 | 3.33 | 2.5 | 2.58 | 2.25 | 2.5 | 2.27 | 2.82 | 1.67 | 3 | 1.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['9', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_63ow1M45z64QEMN
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Other (please specify):
|
Information technology
|
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2 | 4.25 | 3 | 3.25 | 1.5 | 1.5 | 2 | 2.91 | 4 | 1.75 | 2.33 | 2.5 | 2.92 | 3 | 2.5 | 1.82 | 3.27 | 1.67 | 4.67 | 2.5 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_7ZTw8pSzblNEsTP
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Islam
| null |
Prefer not to say
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Government/Public Service
| null |
$100,000–$149,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3 | 3 | 3 | 1.5 | 1.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2 | 1.5 | 1.5 | 2.18 | 3.27 | 2 | 4 | 2 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['8', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_1MT0uiowWSfhyVN
| 8 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
The advertisement highlights the importance of safe sex practices and encourages regular testing to promote awareness and prevention.
| 2 | 4 | 5 | 2.5 | 2.5 | 0.5 | 2.5 | 3.82 | 3 | 1.5 | 2.67 | 4 | 2.67 | 1 | 2.5 | 1.45 | 3.64 | 3.33 | 2.67 | 3.17 |
HIV
| null | null | null | null |
['7', '6', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_5mmBtu6SaNe14RS
| 16 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Single
| null |
Single Parent with children
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.75 | 3 | 3 | 2.5 | 2 | 1.75 | 1.5 | 2.45 | 2.75 | 1.5 | 3.67 | 2.5 | 2.42 | 1.25 | 1.5 | 2.18 | 2.91 | 1.67 | 4 | 2 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_5i3s5FBegdWaHTX
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Mental health condition
| null |
The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 4 | 4 | 4 | 1.5 | 1.5 | 3.5 | 2.5 | 2.73 | 5 | 2.5 | 2.67 | 2 | 2.67 | 2.5 | 3.5 | 2.91 | 2.55 | 2 | 2.67 | 2.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['8', '9', '9', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_57paWSjrBCMIzIt
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3 | 2.5 | 2.5 | 2 | 3 | 2.5 | 2.75 | 2.91 | 3.5 | 1.75 | 3.67 | 2.5 | 2.83 | 3 | 3.25 | 2.55 | 2.91 | 1.67 | 1.67 | 2 |
Smoking and COPD
| null | null |
['8', '7', '5', '6']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_3gSxw0u68N78t16
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2 | 3.5 | 3 | 2.5 | 2.5 | 1.5 | 1.5 | 3.09 | 3 | 2 | 4.67 | 2 | 2.67 | 2 | 1.25 | 2.55 | 2.09 | 4 | 2 | 2.5 |
Nutrition
| null | null | null | null | null |
['5', '8', '6', '7']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_5ftEMMaezHmDEid
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Buddhism
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3 | 2.5 | 3.5 | 2.5 | 2.75 | 3 | 1.5 | 2.82 | 2 | 3.25 | 4 | 2 | 2.42 | 2.5 | 3 | 3.36 | 2.09 | 3 | 1.67 | 2.5 |
Substance abuse
| null | null | null | null | null | null |
['9', '9', '9', '1']
|
Persuasive-Efficacy
|
Adults (24-44)
|
proper medication use
|
|
R_4luznjutFgSySKD
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3 | 4 | 2.5 | 0.5 | 3.5 | 1.5 | 0.5 | 2.91 | 2 | 0.5 | 2 | 3 | 2 | 3.5 | 4.5 | 1.27 | 3.45 | 2.67 | 3.33 | 3.17 |
Smoking and COPD
| null | null |
['7', '8', '9', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_4gO7SNqLqqTqA2P
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Buddhism
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
Type in every thought that came to mind viewing this material.
|
I found this chart to be very visual and clearly lists the top 10 suggestions for improving mental health at a glance.
| 3 | 2.5 | 2.5 | 3 | 4 | 3 | 2 | 2.55 | 3.5 | 1.5 | 3.33 | 3 | 3.5 | 1 | 2 | 2.55 | 3.09 | 2.67 | 5.33 | 2.67 |
Mental Health
|
['7', '3', '4', '5']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_6r0Tjx9h4cQ0yT1
| 13 |
moderate internal/external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Prefer not to say
| null |
Black/African American
|
English
|
English
| null |
Associate’s degree
|
Unemployed
| null |
Student
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 4 | 2 | 4 | 1.5 | 1.5 | 2.5 | 4.5 | 3.09 | 3 | 2.5 | 4 | 3 | 2 | 1.5 | 3 | 2.91 | 2.91 | 3.33 | 3.33 | 3.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['8', '8', '7', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_5ISQ0nqulw4NZ3i
| 18 |
high internal locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Separated
| null |
Single Parent with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Getting diagnosed with chronic diseases like cancer.
| 2 | 3.5 | 2.75 | 2.25 | 2.5 | 1 | 1.5 | 2.64 | 2.75 | 2 | 2.33 | 2.25 | 2.5 | 2 | 1.5 | 1.73 | 2.27 | 1.67 | 2 | 2.42 |
Smoking and COPD
| null | null |
['9', '9', '9', '1']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_6pALdDsI69ONQPy
| 16 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
High school diploma or equivalent
|
Employed part-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
The importance of support networks for emotional and practical help.
| 4.5 | 3.75 | 4 | 2 | 1.75 | 3.5 | 1.25 | 2.91 | 3.25 | 2 | 1.33 | 2.5 | 2.33 | 3.5 | 2.75 | 2.36 | 3.73 | 2 | 5.33 | 3 |
HIV
| null | null | null | null |
['9', '2', '9', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_3Yz7wdomHcVqjNq
| 9 |
low internal focus of control/high external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 2.5 | 3.5 | 3 | 1.5 | 2.5 | 1.5 | 3.5 | 3.64 | 3.5 | 4 | 4 | 4 | 2.5 | 3.5 | 1.5 | 3.09 | 2.91 | 2 | 4 | 2.83 |
Smoking and COPD
| null | null |
['6', '5', '7', '5']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74)
|
Smoking
|
|
R_6wnxGzboG8bXOLf
| 16 |
high internal locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of poor eating habits - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 2.5 | 2.75 | 4.25 | 2.5 | 3 | 1.25 | 1.25 | 3.18 | 3.25 | 1.5 | 3.67 | 3 | 2.92 | 1.25 | 2 | 2 | 2.82 | 4.33 | 3 | 3 |
Nutrition
| null | null | null | null | null |
['6', '6', '8', '9']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_7eNrq2VR1VPGK9H
| 9 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Self-employed
| null |
Healthcare/Medical
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 3 | 3 | 3.75 | 1.75 | 2.5 | 1.25 | 1 | 2.64 | 3.25 | 2 | 3 | 1 | 2.5 | 1.5 | 3 | 2 | 2.36 | 2.33 | 2.67 | 2.25 |
Substance abuse
| null | null | null | null | null | null |
['6', '8', '8', '9']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_8qalfiKdmLWAzcf
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 4 | 3.5 | 3 | 2 | 2 | 2.5 | 2.5 | 3.09 | 4 | 2.5 | 2.67 | 4 | 2.67 | 2.5 | 4 | 2.55 | 4 | 4 | 4.67 | 3.33 |
HIV
| null | null | null | null |
['8', '5', '3', '4']
| null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
HIV/AIDS
|
|
R_32DrSkWZAaNCoRX
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 1.5 | 4.5 | 3 | 2.5 | 1.5 | 2.5 | 2.5 | 2.55 | 1.5 | 1.5 | 4 | 4.5 | 1.83 | 3 | 1.5 | 2.55 | 3.45 | 0.67 | 2.67 | 2.67 |
HIV
| null | null | null | null |
['7', '4', '4', '3']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_3lc1HpJ4l4jHLPH
| 14 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 4 | 4 | 4 | 1.5 | 2.5 | 3 | 2.5 | 3.45 | 3.5 | 2.5 | 1.33 | 2 | 2.5 | 2.5 | 1.5 | 2.36 | 2.18 | 2 | 4 | 3 |
Smoking and COPD
| null | null |
['6', '9', '6', '8']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_20sZPpc66vhHlN7
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Visual impairment
| null |
The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 2.5 | 3 | 5 | 2.5 | 2.5 | 3.5 | 3.5 | 3.09 | 4.5 | 2 | 4.33 | 4 | 3.17 | 2.5 | 2.5 | 3.18 | 3.27 | 3.33 | 4 | 3.17 |
HIV
| null | null | null | null |
['4', '6', '9', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_7qyPYGlMwqsFzGH
| 17 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Doctoral or professional degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$150,000 or more
|
Married
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2 | 3.25 | 3.5 | 3.5 | 2.25 | 2.25 | 1.25 | 2.45 | 3.5 | 1.5 | 2.33 | 2.25 | 3.08 | 1.5 | 2 | 2 | 2.64 | 1.67 | 2 | 3.17 |
Chronic Diseases
| null | null | null |
['7', '4', '8', '8']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_7CfKF31fb447pXr
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Visual impairment
| null |
The message makes me more concerned about the importance of mental health - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3.25 | 2.75 | 2 | 3.5 | 1.75 | 3.5 | 3.5 | 3 | 4 | 3.5 | 2.67 | 4 | 3.08 | 2.5 | 2.5 | 3.27 | 3.27 | 3.33 | 4 | 2.75 |
Mental Health
|
['7', '6', '5', '3']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_1NmeNPBoyTCAiid
| 9 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3 | 3 | 1.5 | 2.5 | 3.25 | 2.5 | 3 | 2.73 | 2.5 | 3.5 | 3 | 4.25 | 2.75 | 4 | 2 | 3 | 3.64 | 1.33 | 4.33 | 2.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['6', '7', '5', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_8wA55mcn7nUwiyJ
| 15 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 2.5 | 1.5 | 3.75 | 1.5 | 3.75 | 3 | 3.5 | 2.73 | 2 | 1.75 | 2.67 | 3.5 | 2.42 | 1.5 | 1 | 2.45 | 3.27 | 4 | 4 | 3.08 |
Smoking and COPD
| null | null |
['5', '3', '6', '6']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_6R9HzAcfawGEMYE
| 16 |
high internal locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Prefer not to say
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to practicing safe sex in the future? - Scale: 1 (not at all)-9 (extremely)
|
8.0
| 2.75 | 3.25 | 3.75 | 2 | 2.75 | 1.25 | 1.5 | 2.55 | 3.25 | 1.25 | 3 | 2 | 2.67 | 2 | 3 | 1.73 | 3 | 1.67 | 3.67 | 2.83 |
Sexual Health
| null |
['7', '7', '9', '7']
| null | null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, All adults
|
Sexual Health
|
|
R_7eCrTENY5iiNtsl
| 18 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Education
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3.5 | 2 | 3 | 2.25 | 2.25 | 2 | 2.75 | 2.09 | 4.5 | 2 | 3.67 | 2.5 | 3 | 0.5 | 2.5 | 2.45 | 3.36 | 0.67 | 3.67 | 2.83 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_1oQKGzHmvC16A4F
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
None of the above
| null |
Apolitical/Not involved in politics
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Visual impairment
| null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 3.5 | 4 | 3 | 2.5 | 2.5 | 4 | 2.5 | 3.09 | 2.5 | 3 | 4 | 2.5 | 2.5 | 3 | 2.5 | 3.64 | 3.27 | 2 | 3.33 | 2.33 |
Smoking and COPD
| null | null |
['4', '5', '7', '6']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_6wQYBYRDAfaPcvT
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$75,000–$99,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3 | 3 | 4 | 1.5 | 2.5 | 2 | 4.5 | 3.64 | 3.5 | 3 | 3.33 | 3 | 2.5 | 3 | 4.5 | 2.73 | 3.45 | 4 | 3.33 | 2.83 |
Mental Health
|
['6', '7', '6', '5']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
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