ResponseId
stringlengths 17
17
| locus_score
float64 6
20
| locus
stringclasses 3
values | age
stringclasses 6
values | gender
stringclasses 4
values | gender_text
float64 | assigned_birth
stringclasses 3
values | assigned_birth_text
float64 | religion
stringclasses 8
values | religion_text
stringclasses 1
value | political_aff
stringclasses 7
values | political_aff_text
float64 | race_ethnicity
stringclasses 22
values | prim_language
stringclasses 5
values | first_language
stringclasses 6
values | first_language_text
stringclasses 1
value | highest_education
stringclasses 7
values | employment_status
stringclasses 6
values | employment_status_text
float64 | current_profession
stringclasses 12
values | current_profession_text
stringclasses 4
values | income
stringclasses 7
values | marital_status
stringclasses 6
values | marital_status_text
stringclasses 2
values | family_status
stringclasses 8
values | family_status_text
stringclasses 1
value | disability_binary
stringclasses 3
values | conditional_disability
stringclasses 27
values | vaccination
stringclasses 66
values | question
stringclasses 41
values | response
stringlengths 1
675
| Creative Imagination
float64 1
5
| Responsibility
float64 1
5
| Intellectual Curiosity
float64 1
5
| Depression
float64 0.5
4.5
| Emotional Volatility
float64 0.5
4.5
| Trust
float64 0.5
4.5
| Productiveness
float64 0.5
4.5
| Conscientiousness
float64 1.27
4.55
| Anxiety
float64 1
5
| Respectfulness
float64 0.5
4.5
| Compassion
float64 1.33
5.33
| Energy Level
float64 1
5
| Negative Emotionality
float64 1.17
4.67
| Aesthetic Sensitivity
float64 0.5
4.5
| Assertiveness
float64 0.5
4.5
| Agreeableness
float64 1.27
4.36
| Extraversion
float64 1.27
4.55
| Organization
float64 0.67
4.67
| Sociability
float64 1.33
5.33
| Open-Mindedness
float64 1.17
4
| topic
stringclasses 8
values | media_path
stringclasses 35
values | mental_health
stringclasses 204
values | sexual_health
stringclasses 109
values | copd
stringclasses 389
values | chronic_disease
stringclasses 127
values | hiv
stringclasses 350
values | nutrition
stringclasses 270
values | substance_abuse
stringclasses 276
values | media_type
stringclasses 3
values | target_population
stringclasses 22
values | behavior_change
stringclasses 12
values |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
R_7CwWMv4FVoki0JM
| 10 |
low internal focus of control/high external locus of control
|
45–54
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 1 | 2.5 | 4 | 2.5 | 1.5 | 1.5 | 3.5 | 3.27 | 5 | 2.5 | 4 | 2 | 3 | 4 | 4 | 2.55 | 2.91 | 4.67 | 3.33 | 2.5 |
HIV
| null | null | null | null |
['6', '5', '3', '4']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_7yIesjRs3XO20lb
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 3.75 | 4.25 | 1.75 | 2.5 | 2.75 | 2 | 1.5 | 2.73 | 4 | 1 | 2.33 | 2.5 | 3.08 | 1.25 | 2.75 | 1.73 | 3.45 | 1.67 | 4.33 | 1.92 |
Mental Health
|
['8', '8', '9', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_5DO0tqi2Mo0Dt3J
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Islam
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 4 | 2.5 | 1 | 2.5 | 3.5 | 2.5 | 2 | 2.36 | 4.5 | 2 | 3.33 | 2.5 | 3.5 | 4 | 4 | 2.55 | 2.91 | 0.67 | 2.67 | 2.5 |
Smoking and COPD
| null | null |
['4', '7', '6', '7']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_7jlFev4aeTB9gft
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
Hispanic/Latino
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 3 | 3 | 4 | 4.5 | 2.5 | 2.5 | 2 | 2.55 | 2.5 | 2.5 | 4 | 3 | 3.17 | 1.5 | 1.5 | 2.91 | 3.27 | 0.67 | 4 | 3.33 |
Mental Health
|
['6', '6', '4', '8']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_6ayOsOy5OcF3MhQ
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$150,000 or more
|
Married
| null |
Single Parent with children
| null |
Yes
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 2 | 5 | 4 | 2.5 | 1.5 | 1.5 | 3.5 | 3.45 | 3 | 2.5 | 2.67 | 1 | 2.33 | 0.5 | 3.5 | 2.18 | 1.82 | 2 | 1.33 | 3 |
Smoking and COPD
| null | null |
['6', '8', '6', '7']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_8EuQgZiVOX74fGt
| 9 |
low internal focus of control/high external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Student
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
|
Prefer not to say
| null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 4 | 2 | 3 | 2.25 | 1.5 | 2.5 | 1.5 | 2.36 | 2 | 2 | 2.67 | 4 | 1.92 | 2.25 | 1.5 | 2.36 | 3.45 | 3.33 | 3.33 | 2.08 |
Mental Health
|
['1', '1', '2', '4']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_72yeaqeocnzyaQP
| 14 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$75,000–$99,999
|
Married
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 3 | 2 | 3 | 1.5 | 4.5 | 2.5 | 3.5 | 2.73 | 3 | 4.5 | 2.67 | 3 | 3 | 1.5 | 0.5 | 3.27 | 2.91 | 3.33 | 4 | 2.67 |
Smoking and COPD
| null | null |
['8', '8', '8', '7']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_8NrhKm6a4uX2rHX
| 19 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Business/Finance
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3.5 | 2 | 3.75 | 2 | 2.75 | 1.75 | 2.5 | 2.45 | 3.25 | 1.75 | 3 | 1.75 | 2.67 | 1.75 | 3.75 | 2.09 | 3 | 1.67 | 4.33 | 2.5 |
HIV
| null | null | null | null |
['8', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_5kGQlBqQypIkhfH
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Libertarian
| null |
Hispanic/Latino
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 4.5 | 1.5 | 3.5 | 3.5 | 2 | 2 | 1.5 | 2.73 | 3.5 | 2.5 | 2.67 | 3 | 3 | 1.5 | 2.5 | 2.36 | 3.09 | 4 | 2 | 3 |
Smoking and COPD
| null | null |
['3', '4', '7', '6']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_3go5xjyOuaPgouY
| 15 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 3 | 3.5 | 4 | 2.5 | 3 | 0.5 | 1.5 | 3.45 | 3.5 | 3.5 | 2.67 | 5 | 3 | 2.5 | 1.5 | 2.18 | 3.64 | 4 | 2.67 | 2.67 |
Mental Health
| null |
['6', '8', '4', '4']
| null | null | null | null | null | null | null | null | null |
R_1gMBaRsVdRXc5u8
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American,Hispanic/Latino
|
English
|
Spanish
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$100,000–$149,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 1 | 4.5 | 2.25 | 0.75 | 2.5 | 1.5 | 1.25 | 2.64 | 2.25 | 4 | 2 | 3.75 | 1.83 | 3.5 | 3.5 | 2.55 | 3.73 | 0.67 | 4.67 | 1.75 |
Substance abuse
| null | null | null | null | null | null |
['9', '5', '7', '5']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_3DNBdVeoUst3l05
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
In your opinion, how harmful is neglecting proper nutrition and weight management to your overall health? - Scale: 0 (not at all)-6 (extremely harmful)
|
0.0
| 3.5 | 2.75 | 3 | 2 | 1.5 | 3.5 | 2.75 | 3.36 | 1.75 | 2 | 3.67 | 3.75 | 1.75 | 1.5 | 3 | 3 | 3.91 | 3 | 4.67 | 2.17 |
Nutrition
| null | null | null | null | null |
['8', '7', '8', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_62QHfRi70if9k9M
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, no children
| null |
No
|
Hearing impairment,Mental health condition
| null |
The message motivates me to not ignore arthritis symptoms. - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 4 | 2 | 2 | 2.5 | 2.5 | 2 | 3 | 2.36 | 3 | 1.5 | 4 | 3 | 2.67 | 1.5 | 1.5 | 2.36 | 2.55 | 1.33 | 1.33 | 3.33 |
Chronic Diseases
| null | null | null |
['9', '7', '7', '9']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
heart disease
|
|
R_1gMBaRsVdRXc5u8
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American,Hispanic/Latino
|
English
|
Spanish
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$100,000–$149,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely)
|
9.0
| 1 | 4.5 | 2.25 | 0.75 | 2.5 | 1.5 | 1.25 | 2.64 | 2.25 | 4 | 2 | 3.75 | 1.83 | 3.5 | 3.5 | 2.55 | 3.73 | 0.67 | 4.67 | 1.75 |
HIV
| null | null | null | null |
['7', '9', '9', '8']
| null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
HIV/AIDS
|
|
R_7uyWcHcsEeK7AXD
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3 | 4 | 2 | 1.5 | 3 | 0.5 | 2.5 | 2.73 | 3 | 1.5 | 3.33 | 3 | 2.5 | 2.5 | 0.5 | 1.64 | 2.55 | 2 | 2.67 | 2 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['9', '8', '6', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_3wSOyOxZvJKOTLL
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
4.0
| 3 | 2.5 | 3 | 1.5 | 1.5 | 1.5 | 2.5 | 2.55 | 5 | 4.5 | 4 | 2 | 2.67 | 3.5 | 2.5 | 3.27 | 2.55 | 3.33 | 4 | 3.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['7', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_1Entpcu5IcZaXKv
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Independent
| null |
Native Hawaiian/Other Pacific Islander
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Government/Public Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Prefer not to say
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2 | 2.5 | 3 | 3.5 | 2.5 | 3.5 | 0.5 | 2.55 | 5 | 4.5 | 4 | 2 | 3.67 | 3.5 | 1.5 | 4 | 2.18 | 3.33 | 4 | 2.33 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['6', '8', '6', '7']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_7VBFatjNNX9o9Ox
| 13 |
moderate internal/external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Associate’s degree
|
Student
| null |
Student
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
Yes
|
Physical disability
| null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 1.5 | 3.5 | 4 | 0.5 | 2 | 2.5 | 3 | 3.45 | 4 | 3 | 5.33 | 3.5 | 2.17 | 3 | 2 | 3.45 | 2.55 | 3.33 | 1.33 | 2.33 |
Nutrition
| null | null | null | null | null |
['6', '7', '4', '7']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_1YKvg0q8H7rtgOe
| 18 |
high internal locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely)
|
7.0
| 2.5 | 3 | 2.25 | 3 | 2 | 1.5 | 3.75 | 3 | 3.25 | 1.25 | 3.33 | 3.25 | 2.75 | 1.5 | 2.5 | 1.91 | 3.45 | 1.33 | 3.67 | 1.75 |
HIV
| null | null | null | null |
['5', '9', '8', '9']
| null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
HIV/AIDS
|
|
R_5rNngO26KdYIWI9
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Government/Public Service
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
no
| 2.75 | 2.5 | 3.5 | 2 | 2.5 | 4 | 3 | 3.27 | 2.25 | 2.25 | 4 | 3.5 | 2.25 | 2.75 | 2 | 3.36 | 3.27 | 2.67 | 2.67 | 2 |
HIV
| null | null | null | null |
['1', '6', '6', '1']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_5VBX4t3nKZcR9aQ
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 3.25 | 3 | 3.25 | 2.25 | 2 | 1.5 | 1.5 | 2.45 | 4 | 2.75 | 2.67 | 3 | 2.75 | 2 | 2 | 2.27 | 3.18 | 1.67 | 3 | 2.83 |
Substance abuse
| null | null | null | null | null | null |
['8', '8', '9', '8']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_1NmeNPBoyTCAiid
| 9 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3 | 3 | 1.5 | 2.5 | 3.25 | 2.5 | 3 | 2.73 | 2.5 | 3.5 | 3 | 4.25 | 2.75 | 4 | 2 | 3 | 3.64 | 1.33 | 4.33 | 2.33 |
Smoking and COPD
| null | null |
['6', '4', '7', '6']
| null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_8ozmYQmgaDRqViN
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Islam
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Unemployed
| null |
Education
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.25 | 4.75 | 1.5 | 4.5 | 1.5 | 2 | 2 | 3.45 | 2.75 | 3 | 3.33 | 1 | 2.92 | 1.25 | 2 | 2.73 | 2.82 | 4.33 | 4.33 | 1.67 |
Nutrition
| null | null | null | null | null |
['9', '3', '4', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_5ibDPga1TuIVwzv
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Islam
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.25 | 3.25 | 3 | 3.25 | 3.5 | 1.75 | 1.75 | 2.45 | 3 | 1.5 | 2 | 2.25 | 3.25 | 1.75 | 4 | 1.73 | 2.64 | 1.67 | 2 | 1.83 |
Mental Health
|
['8', '9', '8', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_54cKb2720obU3gd
| 13 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Importance of mental health support services.
| 2.25 | 3 | 3.75 | 2.5 | 1.25 | 2 | 3.25 | 2.55 | 2.5 | 2 | 4 | 3 | 2.08 | 2.25 | 1.25 | 2.55 | 3.36 | 1.67 | 5.33 | 2.58 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['8', '7', '8', '4']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_1LYCKnQJPPKgSm9
| 8 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
No
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 3 | 2 | 2 | 2 | 4 | 2.5 | 3.27 | 4.25 | 3.5 | 3.33 | 2 | 2.75 | 3.25 | 2.5 | 3.64 | 3.27 | 2.67 | 4 | 1.92 |
Smoking and COPD
| null | null |
['6', '5', '7', '6']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_323lReaCmaFp6tT
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 3 | 2 | 1.5 | 1.5 | 3 | 2.5 | 2.5 | 2.73 | 3 | 1 | 5.33 | 1.5 | 2.5 | 2 | 2 | 2.73 | 2.73 | 2 | 3.33 | 2 |
Chronic Diseases
| null | null | null |
['5', '4', '5', '6']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
heart disease
|
|
R_2gOTjms3JrJ4Rng
| 15 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Less than high school
|
Student
| null |
Student
| null |
Prefer not to say
|
Single
| null |
Single, living alone
| null |
No
|
Prefer not to say
| null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 2 | 1.25 | 2.75 | 2.5 | 3.25 | 1.5 | 3 | 2.18 | 3.5 | 1.75 | 3 | 1 | 3.08 | 3.25 | 3.75 | 2 | 3.45 | 1.67 | 5 | 2.33 |
HIV
| null | null | null | null |
['9', '8', '9', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_3WLLx8MqjkJ9tGF
| 14 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
Native American/Alaska Native
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Education
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2.25 | 2 | 3 | 2.5 | 3.5 | 2.75 | 1 | 2.27 | 3.75 | 1.5 | 3.33 | 3 | 3.25 | 2.5 | 2.75 | 2.45 | 3 | 2.33 | 2.67 | 2.25 |
Nutrition
| null | null | null | null | null |
['1', '3', '4', '7']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_6EuVHdehoVmccUZ
| 19 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Self-employed
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
In your opinion, how harmful is smoking to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
5.0
| 2.5 | 4.25 | 3.25 | 3 | 3.5 | 2.25 | 2.5 | 3.18 | 3.75 | 1.75 | 3.33 | 2.25 | 3.42 | 1.25 | 2.75 | 2.36 | 3.27 | 2 | 4.67 | 2.17 |
Smoking and COPD
| null | null |
['9', '8', '8', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_3dutKDTsASZODKB
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Business/Finance
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
Prefer not to say
|
Prefer not to say
| null |
Type in every thought that came to mind viewing this material.
|
Causes of death
| 3 | 3.25 | 3.5 | 1.25 | 2.5 | 2 | 1.75 | 2.73 | 3.5 | 1.5 | 4.33 | 4 | 2.42 | 2 | 2.5 | 2.45 | 4 | 1.33 | 4 | 3.33 |
Chronic Diseases
| null | null | null |
['6', '5', '1', '2']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
heart disease
|
|
R_31HBQSnscKAZAqt
| 14 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed part-time
| null |
Healthcare/Medical
| null |
$25,000–$49,999
|
Separated
| null |
Single Parent with children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 2 | 3 | 3 | 1.5 | 0.5 | 1.5 | 1.5 | 2.73 | 5 | 0.5 | 4 | 4 | 2.33 | 2.5 | 4.5 | 1.82 | 4.36 | 2 | 5.33 | 2.67 |
Smoking and COPD
| null | null |
['7', '9', '8', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_1sWp4QoGcPhDZxD
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 4 | 3 | 3 | 1.5 | 0.5 | 1.5 | 1.5 | 2.55 | 2 | 2.75 | 4 | 2.75 | 1.33 | 1.5 | 1.5 | 2.64 | 3.18 | 2 | 4 | 2.33 |
Substance abuse
|
Unknown
| null | null | null | null | null | null |
['8', '6', '7', '7']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44), Young Adults 18-24
|
Substance Abuse
|
R_5mmBtu6SaNe14RS
| 16 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Single
| null |
Single Parent with children
| null |
No
| null |
['9', '9', '9', '9']
|
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.75 | 3 | 3 | 2.5 | 2 | 1.75 | 1.5 | 2.45 | 2.75 | 1.5 | 3.67 | 2.5 | 2.42 | 1.25 | 1.5 | 2.18 | 2.91 | 1.67 | 4 | 2 |
Vaccination
| null | null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults (24-44)
|
Chickenpox prevention strategies
|
|
R_1GoJTOr1nzyrVda
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to prioritize my mental well-being and seek support when needed. - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 1.5 | 4.5 | 2 | 1.5 | 4 | 2.5 | 2.5 | 3.64 | 2.5 | 0.5 | 4 | 3 | 2.67 | 2.5 | 3 | 2.18 | 3.09 | 4.67 | 4 | 2.5 |
Mental Health
|
['6', '8', '7', '5']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_1N7ZvAr2YcQ82Xn
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
Less than $25,000
|
Single
| null |
Single, living with family
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
stay safe
| 3 | 2.75 | 4 | 1.5 | 1 | 3.25 | 2.5 | 3.45 | 4 | 1.5 | 4.33 | 4 | 2.17 | 3 | 3 | 2.91 | 3.82 | 4.33 | 5.33 | 3.83 |
HIV
| null | null | null | null |
['8', '8', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_1dJPe0ubsTXbPx6
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Prefer not to say
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2.75 | 3 | 2.5 | 2 | 3 | 1.5 | 1.5 | 2.27 | 4.75 | 1.5 | 3.67 | 2.75 | 3.25 | 1.25 | 3.5 | 2.09 | 2.91 | 1.67 | 3 | 1.83 |
Substance abuse
| null | null | null | null | null | null |
['9', '9', '9', '9']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_7P6icYV1nE37UYw
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 4 | 3 | 4 | 3.5 | 4.5 | 3.5 | 4 | 2.91 | 3 | 2.5 | 2 | 1 | 3.67 | 1.5 | 3.5 | 2.73 | 1.82 | 2 | 1.33 | 3.33 |
Smoking and COPD
| null | null |
['8', '8', '8', '8']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_1guXwmkJE1d77Gk
| 14 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Employed part-time
| null |
Government/Public Service
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 3 | 5 | 2 | 0.5 | 1.5 | 4.5 | 1.5 | 3.45 | 3 | 3.5 | 5.33 | 3 | 1.67 | 1.5 | 2.5 | 4.36 | 3.27 | 2 | 2.67 | 1.67 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['4', '7', '7', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_7fkCLJIPLS7Purb
| 15 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Prefer not to say
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Student
| null |
Student
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 2 | 3.25 | 3.5 | 2.25 | 2 | 1.25 | 3.25 | 3 | 3.75 | 0.75 | 3.67 | 2.25 | 2.67 | 1.25 | 1.75 | 1.73 | 3.27 | 3 | 5.33 | 1.92 |
HIV
| null | null | null | null |
['8', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_5oyI3AqHGSZATXl
| 13 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Mental health condition
| null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3 | 3.25 | 3 | 2.5 | 1.75 | 1.25 | 1.5 | 2.73 | 2 | 1.75 | 3 | 1.75 | 2.08 | 2 | 2.5 | 1.91 | 3.09 | 2.33 | 3.67 | 2.17 |
Smoking and COPD
| null | null |
['3', '2', '9', '1']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_71HADY9ZJEkVF8d
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2.5 | 3 | 3.5 | 2 | 4.5 | 2.5 | 2 | 2.91 | 3.5 | 3 | 2 | 1 | 3.33 | 2.5 | 1.5 | 2.55 | 2.18 | 3.33 | 2.67 | 2.33 |
Smoking and COPD
| null | null |
['6', '8', '5', '3']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_4hDPQxWgkEMg7TJ
| 14 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Hinduism
| null |
Prefer not to say
| null |
Asian
|
English
|
English
| null |
Master’s degree
|
Student
| null |
Student
| null |
Prefer not to say
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.5 | 4 | 2.5 | 2.5 | 2.5 | 2.5 | 2 | 2.91 | 3.5 | 2.5 | 4 | 2 | 2.83 | 1.25 | 3 | 2.91 | 2.73 | 3.33 | 2.67 | 2.08 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_668ynWLLbvBLhAw
| 15 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Buddhism
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful)
|
2.0
| 3.5 | 3.5 | 3.5 | 3 | 3.5 | 1.5 | 3.5 | 3.45 | 3.25 | 1 | 4.67 | 3.5 | 3.25 | 3 | 3.5 | 2.18 | 3.27 | 4 | 3.33 | 2.83 |
Mental Health
|
['8', '7', '2', '6']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_8rRg9SoguStsCOJ
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 1.75 | 3.5 | 3.25 | 2.25 | 1.75 | 2.25 | 2.25 | 2.91 | 3.75 | 1.25 | 3.33 | 2.25 | 2.58 | 2 | 2.5 | 2.18 | 3.27 | 1.67 | 4.33 | 2.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['4', '2', '3', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_3l3NjiAM0JHXf1e
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3 | 2 | 3 | 2.5 | 2.5 | 3.5 | 3.5 | 2.73 | 5 | 1.5 | 2.67 | 4 | 3.33 | 4.5 | 1.5 | 2.55 | 2.55 | 3.33 | 2.67 | 3 |
Substance abuse
| null | null | null | null | null | null |
['6', '6', '5', '5']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_6iewywaad5B3yG2
| 16 |
high internal locus of control
|
35–44
|
Male
| null |
Male
| null |
Buddhism
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Less than high school
|
Employed full-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
na
| 3.5 | 3.25 | 2.5 | 2 | 2.75 | 1.75 | 4 | 3 | 4.5 | 3.5 | 4 | 2 | 3.08 | 2.5 | 2 | 3 | 3.09 | 2 | 4 | 2.67 |
Mental Health
|
['6', '2', '3', '5']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_5AXwmeKjKCH40YV
| 9 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Physical disability
| null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3.5 | 3 | 4 | 2.5 | 2 | 1 | 1.5 | 1.64 | 1.5 | 2.5 | 4 | 3 | 2 | 3 | 2 | 2.36 | 3.09 | 0.67 | 2.67 | 4 |
Nutrition
| null | null | null | null | null |
['6', '7', '7', '5']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_5GkrXreHMKPdz4M
| 16 |
high internal locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is neglecting proper nutrition and weight management to your overall health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 2 | 2 | 3 | 2.25 | 2 | 1.25 | 3 | 2.09 | 2 | 1.75 | 3.33 | 2.75 | 2.08 | 2.25 | 3 | 2 | 2.91 | 1.67 | 2.33 | 1.42 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+)
|
Nutrition
|
|
R_5s5gOGFirxQd5kJ
| 11 |
low internal focus of control/high external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 3 | 1.5 | 3.5 | 3.75 | 3 | 3 | 2 | 1.55 | 3.5 | 1.5 | 2.67 | 3.5 | 3.42 | 0.5 | 4.5 | 2.36 | 3.27 | 1.67 | 2 | 3.17 |
Smoking and COPD
| null | null |
['8', '8', '8', '2']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74)
|
Smoking
|
|
R_84nEh0Z242OAfc5
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Business/Finance
| null |
Less than $25,000
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 5 | 5 | 4 | 3.5 | 2 | 1.5 | 2.5 | 4 | 4.5 | 3 | 2.67 | 2 | 3.33 | 2.5 | 3 | 2.36 | 3.27 | 2.67 | 4.67 | 3 |
Substance abuse
| null | null | null | null | null | null |
['8', '9', '9', '8']
|
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44)
|
Substance Abuse
|
|
R_37pMZCURjn86gqV
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Widowed
| null |
Single Parent with children
| null |
No
| null | null |
In your opinion, how harmful is leaving arthritis untreated to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 4 | 4 | 2.5 | 2.5 | 4 | 1.75 | 3.5 | 3.27 | 2.5 | 2.5 | 3 | 3.25 | 3 | 1.5 | 3.5 | 2.36 | 3.18 | 1.33 | 3.33 | 2.5 |
Chronic Diseases
| null | null | null |
['9', '9', '9', '9']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
heart disease
|
|
R_6kBciwHLBzLBLad
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Islam
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$75,000–$99,999
|
Single
| null |
Single, living alone
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 3 | 2 | 2 | 1.5 | 2.5 | 3.25 | 2 | 3.27 | 4 | 3 | 2.67 | 4.75 | 2.67 | 3 | 0.5 | 3 | 2.82 | 4.67 | 1.33 | 1.83 |
Substance abuse
| null | null | null | null | null | null |
['9', '9', '9', '9']
|
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44)
|
Substance Abuse
|
|
R_6MhVg9QNwGLk6Ol
| 11 |
low internal focus of control/high external locus of control
|
45–54
|
Female
| null |
Female
| null |
None of the above
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3.5 | 2 | 3 | 2 | 2.5 | 2.5 | 3 | 2.36 | 2 | 0.5 | 2.67 | 2.5 | 2.17 | 1.5 | 2.5 | 1.82 | 2 | 2.67 | 1.33 | 2.83 |
Nutrition
| null | null | null | null | null |
['6', '7', '8', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_6R9HzAcfawGEMYE
| 16 |
high internal locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Prefer not to say
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2.75 | 3.25 | 3.75 | 2 | 2.75 | 1.25 | 1.5 | 2.55 | 3.25 | 1.25 | 3 | 2 | 2.67 | 2 | 3 | 1.73 | 3 | 1.67 | 3.67 | 2.83 |
Nutrition
| null | null | null | null | null |
['4', '4', '7', '8']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_5eyzkm1ypaMShB7
| 7 |
low internal focus of control/high external locus of control
|
55–64
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 1.5 | 3.5 | 2 | 3.5 | 2.5 | 3.5 | 3 | 3.09 | 4.5 | 1.5 | 3.33 | 1 | 3.5 | 2 | 0.5 | 2.73 | 1.82 | 2 | 2.67 | 2.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['7', '9', '5', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_5i3s5FBegdWaHTX
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Mental health condition
| null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 4 | 4 | 4 | 1.5 | 1.5 | 3.5 | 2.5 | 2.73 | 5 | 2.5 | 2.67 | 2 | 2.67 | 2.5 | 3.5 | 2.91 | 2.55 | 2 | 2.67 | 2.33 |
Nutrition
| null | null | null | null | null |
['7', '5', '7', '8']
| null |
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_1OLR6Y9fDquTBMR
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
Less than $25,000
|
Single
| null |
Single, living with family
| null |
No
| null | null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 1.5 | 3.25 | 2 | 2.5 | 3.5 | 2.75 | 3 | 3.45 | 4 | 0.75 | 2.67 | 3 | 3.33 | 1.5 | 3.5 | 2 | 2.82 | 3.67 | 2.33 | 1.5 |
Smoking and COPD
| null | null |
['9', '9', '9', '2']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_25NNUHGBXos7eCo
| 12 |
moderate internal/external locus of control
|
45–54
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Unemployed
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Yes
|
Hearing impairment
| null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 2 | 3.5 | 4 | 1.5 | 1.5 | 3.5 | 3.5 | 3.27 | 1 | 2.5 | 2.67 | 5 | 1.33 | 2.5 | 0.5 | 2.91 | 3.27 | 3.33 | 2.67 | 2.33 |
Smoking and COPD
| null | null |
['8', '8', '8', '8']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_5CULGcw6oe4Cy9B
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Prefer not to say
| null |
Conservative
| null |
Hispanic/Latino
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 4 | 2.5 | 5 | 3 | 2 | 1.5 | 2.5 | 2.55 | 2 | 1.5 | 4 | 3.5 | 2.33 | 4.5 | 1.5 | 2.18 | 3.09 | 2 | 2.67 | 4 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['9', '8', '9', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_1bIcnNLZswd92MV
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Student
| null |
$75,000–$99,999
|
Single
| null |
Single, living alone
| null |
Yes
|
Visual impairment,Mental health condition
| null |
Type in every thought that came to mind viewing this material.
|
Thought of being careful about unhealthy sex
| 4 | 3 | 3.5 | 2 | 4.5 | 2.5 | 2.5 | 3.36 | 2.75 | 1.5 | 5 | 4 | 3.08 | 2.25 | 3.5 | 2.82 | 3.36 | 3 | 3 | 2.25 |
Sexual Health
| null |
['6', '3', '3', '5']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_6sdiG3V1cwa0HUy
| 18 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Single, living with family
| null |
No
| null | null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2.5 | 3 | 3.25 | 2.5 | 2 | 2.5 | 1.5 | 2.45 | 4.25 | 1.5 | 3 | 2.5 | 2.92 | 2.25 | 3 | 2.27 | 3 | 1.67 | 3 | 1.83 |
Nutrition
| null | null | null | null | null |
['8', '9', '9', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+)
|
Nutrition
|
|
R_6pALdDsI69ONQPy
| 16 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
High school diploma or equivalent
|
Employed part-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is smoking to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
5.0
| 4.5 | 3.75 | 4 | 2 | 1.75 | 3.5 | 1.25 | 2.91 | 3.25 | 2 | 1.33 | 2.5 | 2.33 | 3.5 | 2.75 | 2.36 | 3.73 | 2 | 5.33 | 3 |
Smoking and COPD
| null | null |
['6', '3', '7', '7']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_3tsxLwlzYX4J4R3
| 15 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 2 | 2.5 | 1.5 | 1.75 | 3 | 2.5 | 2.36 | 3.75 | 2 | 2 | 4 | 2.33 | 3 | 3.5 | 2.36 | 3.82 | 2 | 4.67 | 2.67 |
Smoking and COPD
| null | null |
['6', '4', '2', '6']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_62yyJwPGlceVJF4
| 10 |
low internal focus of control/high external locus of control
|
45–54
|
Female
| null |
Female
| null |
None of the above
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
The message motivates me to not use substances. - Scale: 1 (not at all) - 9 (extremely)
|
2.0
| 2.5 | 1 | 3 | 2 | 4.5 | 2.5 | 2.5 | 1.27 | 2 | 2 | 4.67 | 3 | 2.83 | 2.5 | 0.5 | 2.91 | 2.55 | 0.67 | 2.67 | 1.5 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['5', '7', '5', '8']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_1arXwMHKEZSqg5H
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2.5 | 3 | 2 | 3.5 | 2 | 1.5 | 1.5 | 2.73 | 3.5 | 1.5 | 2 | 3 | 3 | 2.5 | 2 | 1.64 | 3.27 | 3.33 | 3.33 | 1.17 |
Nutrition
| null | null | null | null | null |
['7', '6', '7', '8']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_7ZTw8pSzblNEsTP
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Islam
| null |
Prefer not to say
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Government/Public Service
| null |
$100,000–$149,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Sexual transmitted diseases
| 3 | 3 | 3 | 1.5 | 1.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2 | 1.5 | 1.5 | 2.18 | 3.27 | 2 | 4 | 2 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['8', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_3mDIQVFrcvQVh0W
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Student
| null |
Student
| null |
$75,000–$99,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 3 | 3 | 2 | 1.5 | 3.5 | 4.5 | 2.5 | 3.45 | 2 | 2.5 | 4 | 4 | 2.33 | 2.5 | 3.5 | 3.64 | 3.64 | 3.33 | 4 | 2.67 |
Mental Health
|
['6', '8', '7', '8']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_50O7EjVWqQCkJwo
| 14 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 2.75 | 2.75 | 3 | 2.5 | 2.5 | 2.5 | 2.25 | 2.64 | 2 | 1.25 | 4 | 3 | 2.33 | 1.25 | 3.25 | 2.45 | 3.18 | 1.67 | 4 | 2 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['7', '8', '7', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_6FWYP2f5oZNJxTP
| 13 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to practicing safe sex in the future? - Scale: 1 (not at all)-9 (extremely)
|
9.0
| 3 | 3 | 3 | 1.5 | 2.5 | 1.5 | 2.5 | 3.82 | 3 | 2.5 | 5.33 | 4 | 2.33 | 1.5 | 3.5 | 2.91 | 3.64 | 4.67 | 4 | 2 |
Sexual Health
| null |
['9', '9', '9', '9']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_72QFb9ynkNHyd7I
| 7 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Hinduism
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Prefer not to say
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2.5 | 3 | 2 | 2.5 | 2.5 | 0.5 | 3.5 | 2.36 | 4 | 3.5 | 1.33 | 3 | 3 | 1.5 | 2.5 | 1.82 | 2.91 | 0.67 | 4 | 1.5 |
Smoking and COPD
| null | null |
['7', '8', '9', '6']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_7NYRKG0ovhs6cdb
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Single, living with family
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Prevention is better than cure
| 3 | 2 | 3 | 2.5 | 2.5 | 3.5 | 3.5 | 2.73 | 4 | 1.5 | 4 | 2 | 3 | 3.5 | 2.5 | 2.91 | 2.55 | 3.33 | 4 | 2.67 |
HIV
| null | null | null | null |
['9', '8', '8', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_5KtkE2QYxcd128h
| 17 |
high internal locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is leaving arthritis untreated to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
5.0
| 2 | 2 | 4 | 2.5 | 1.5 | 4.5 | 0.5 | 2.36 | 4 | 1.5 | 1.33 | 3 | 2.67 | 1.5 | 2.5 | 2.55 | 2.55 | 3.33 | 2.67 | 2.67 |
Chronic Diseases
| null | null | null |
['8', '4', '7', '9']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_5Y9XEjxXyWkM2xb
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Self-image: I began to think about the effects of junk food on my skin, such as freckles and other skin problems, which made me pay more attention to skin care and healthy eating.
| 3.5 | 5 | 2 | 1.5 | 3.5 | 4 | 3.5 | 3.45 | 3 | 1.5 | 5.33 | 2 | 2.67 | 1.5 | 3 | 3.45 | 3.27 | 2 | 4.67 | 3.17 |
Nutrition
| null | null | null | null | null |
['4', '6', '7', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_7eNrq2VR1VPGK9H
| 9 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Self-employed
| null |
Healthcare/Medical
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3 | 3 | 3.75 | 1.75 | 2.5 | 1.25 | 1 | 2.64 | 3.25 | 2 | 3 | 1 | 2.5 | 1.5 | 3 | 2 | 2.36 | 2.33 | 2.67 | 2.25 |
Nutrition
| null | null | null | null | null |
['6', '8', '9', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_3jwXYLYz9886fKx
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 2.5 | 2 | 1 | 3 | 1.5 | 2 | 3 | 2.55 | 5 | 2.5 | 4 | 3 | 3.17 | 1.5 | 1.5 | 2.73 | 3.45 | 3.33 | 4.67 | 1.83 |
Substance abuse
| null | null | null | null | null | null |
['7', '4', '8', '7']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_72QFb9ynkNHyd7I
| 7 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Hinduism
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Prefer not to say
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2.5 | 3 | 2 | 2.5 | 2.5 | 0.5 | 3.5 | 2.36 | 4 | 3.5 | 1.33 | 3 | 3 | 1.5 | 2.5 | 1.82 | 2.91 | 0.67 | 4 | 1.5 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['7', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_5QtKKROh7Yxl73R
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 3.75 | 2.25 | 3.75 | 3.5 | 1.5 | 1.5 | 3 | 3.27 | 4.75 | 4.5 | 2.33 | 2.75 | 3.25 | 3.25 | 3.5 | 2.82 | 2.82 | 3 | 2.67 | 2.75 |
Smoking and COPD
| null | null |
['9', '8', '9', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_21yE9mBky0920HD
| 15 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 3.5 | 3.75 | 3.25 | 2 | 1.75 | 3.5 | 2.5 | 3.82 | 2.25 | 2.5 | 2.33 | 2.5 | 2 | 3.25 | 2.25 | 2.82 | 2.91 | 4.33 | 3 | 3 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['7', '7', '8', '8']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_1Ibir39skOvbmYR
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Student
| null |
Student
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 2.75 | 2.75 | 2.25 | 4 | 3 | 1.75 | 1.75 | 2.27 | 3.5 | 0.75 | 1.33 | 2.25 | 3.5 | 1 | 1.75 | 1.27 | 2.45 | 1.67 | 3 | 1.83 |
Substance abuse
| null | null | null | null | null | null |
['1', '1', '1', '2']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_7rIQyopTwuiS1Gl
| 8 |
low internal focus of control/high external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Single
| null |
Single, living with family
| null |
Yes
|
Physical disability
|
['9', '9', '9', '9']
|
In your opinion, how harmful is skipping vaccinations to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 2.75 | 2.75 | 1.5 | 3 | 4 | 1.25 | 2.25 | 2.09 | 2.75 | 1.5 | 3.67 | 2.75 | 3.25 | 1.25 | 1.25 | 2 | 2.82 | 1.67 | 3 | 1.5 |
Vaccination
| null | null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults (24-44)
|
Chickenpox prevention strategies
|
|
R_3gSxw0u68N78t16
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2 | 3.5 | 3 | 2.5 | 2.5 | 1.5 | 1.5 | 3.09 | 3 | 2 | 4.67 | 2 | 2.67 | 2 | 1.25 | 2.55 | 2.09 | 4 | 2 | 2.5 |
Nutrition
| null | null | null | null | null |
['5', '8', '6', '7']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_3tsxLwlzYX4J4R3
| 15 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 2 | 2 | 2.5 | 1.5 | 1.75 | 3 | 2.5 | 2.36 | 3.75 | 2 | 2 | 4 | 2.33 | 3 | 3.5 | 2.36 | 3.82 | 2 | 4.67 | 2.67 |
Smoking and COPD
| null | null |
['6', '4', '2', '6']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_3wyKkzuZuqKbXKd
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Apolitical/Not involved in politics
| null |
Native American/Alaska Native
|
English
|
English
| null |
Some college, no degree
|
Unemployed
| null |
Unemployed/Looking for work
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
|
Mental health condition
| null |
How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely)
|
5.0
| 4 | 3.5 | 2.75 | 1 | 4 | 2 | 2.5 | 2.55 | 4.5 | 1 | 1.33 | 2.75 | 3.17 | 2.25 | 3 | 1.45 | 3.45 | 2 | 4.33 | 2.5 |
Nutrition
| null | null | null | null | null |
['7', '8', '5', '9']
| null |
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_10B1zWQJlXzq7Qt
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
Native Hawaiian/Other Pacific Islander
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Poor diet is the killer of health
| 3 | 3.5 | 2.5 | 1 | 3.5 | 1.5 | 1.5 | 2.91 | 3.5 | 2.5 | 3.33 | 3.5 | 2.67 | 1.5 | 2 | 2.36 | 2.91 | 2 | 2.67 | 3.17 |
Nutrition
| null | null | null | null | null |
['8', '7', '7', '7']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+)
|
Nutrition
|
|
R_11LfE9u7zO9hEBO
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Prefer not to say
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
4.0
| 3.5 | 3 | 3 | 3.5 | 3.5 | 2.5 | 3.5 | 2.73 | 3 | 2.5 | 4 | 3 | 3.33 | 4.5 | 2.5 | 2.91 | 2.91 | 2 | 4 | 3.17 |
Smoking and COPD
| null | null |
['6', '6', '6', '5']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_3nCuAJKw1CaUJyl
| 15 |
moderate internal/external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely)
|
8.0
| 2.5 | 2.5 | 4.5 | 0.75 | 2 | 2.5 | 4 | 3.27 | 3.25 | 2 | 4 | 2.5 | 2 | 2 | 3 | 2.73 | 2.91 | 2.67 | 2.67 | 2.83 |
Nutrition
| null | null | null | null | null |
['8', '9', '9', '9']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_1Entpcu5IcZaXKv
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Independent
| null |
Native Hawaiian/Other Pacific Islander
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Government/Public Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Prefer not to say
|
Chronic illness (e.g., diabetes, heart disease)
| null |
Type in every thought that came to mind viewing this material.
|
Stay away from hard drugs
| 2 | 2.5 | 3 | 3.5 | 2.5 | 3.5 | 0.5 | 2.55 | 5 | 4.5 | 4 | 2 | 3.67 | 3.5 | 1.5 | 4 | 2.18 | 3.33 | 4 | 2.33 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['6', '8', '6', '7']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_35AWeijPh7hfCrl
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
None of the above
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 3 | 3 | 2.5 | 1.5 | 2.5 | 1 | 1.5 | 2.73 | 1.5 | 4 | 4 | 2 | 1.83 | 3 | 1.5 | 2.91 | 2.55 | 2 | 2.67 | 3 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['8', '3', '5', '5']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_8qlvgwPikalU1Ji
| 17 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Prefer not to say
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 3 | 4.5 | 2.75 | 1.5 | 2.5 | 2.25 | 3 | 3.27 | 3 | 2.25 | 2 | 3 | 2.33 | 4 | 3 | 2.18 | 3.45 | 1.33 | 5.33 | 2.75 |
Smoking and COPD
| null | null |
['6', '8', '8', '1']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_6yg9tYbZFTEdFnm
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Arts/Entertainment
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, no children
| null |
No
|
Visual impairment
| null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2.25 | 2.5 | 3.25 | 2.5 | 3 | 2.75 | 1.25 | 2.27 | 2.5 | 1.5 | 3.67 | 2.25 | 2.67 | 2.25 | 2.5 | 2.55 | 3.18 | 2 | 3.33 | 1.92 |
Sexual Health
| null |
['9', '9', '9', '9']
| null | null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, All adults
|
Sexual Health
|
|
R_6D84eGG2H1Yx2lr
| 14 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Buddhism
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
High school diploma or equivalent
|
Employed part-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 3 | 4 | 3 | 3.5 | 3 | 2.5 | 2.5 | 3.64 | 2.5 | 3.5 | 1.33 | 5 | 3 | 2.5 | 1.5 | 2.55 | 4 | 2.67 | 4 | 3 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['2', '7', '6', '4']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_60i82tez53o5Q09
| 12 |
moderate internal/external locus of control
|
45–54
|
Male
| null |
Male
| null |
Islam
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Doctoral or professional degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Mental health condition
| null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3 | 4 | 3.25 | 2 | 0.5 | 2.5 | 1.75 | 3.09 | 2.75 | 1.25 | 3.67 | 3 | 1.75 | 1.5 | 1.25 | 2.36 | 3.27 | 1.67 | 4.33 | 2.25 |
HIV
| null | null | null | null |
['9', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_86m4OT7EMe6B7VL
| 17 |
high internal locus of control
|
18–24
|
Female
| null |
Female
| null |
None of the above
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Technology/Engineering
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 2.5 | 2 | 2.5 | 2.5 | 3.5 | 3 | 2 | 2.82 | 2 | 2.5 | 3.33 | 3.25 | 2.67 | 1.25 | 1.25 | 2.91 | 3.27 | 4.33 | 4 | 1.92 |
Mental Health
|
['9', '9', '9', '8']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_1TZyRbo7YiCogGx
| 9 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
In your opinion, how harmful is smoking to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
4.0
| 2 | 2.5 | 1.5 | 2.5 | 2 | 2.5 | 1 | 1.82 | 2.5 | 3.5 | 4 | 3 | 2.33 | 2.5 | 3 | 3.27 | 2.73 | 1.33 | 2.67 | 1.83 |
Smoking and COPD
| null | null |
['7', '5', '6', '5']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_6NPvMjRGYJGBGQj
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Judaism
| null |
Moderate
| null |
Hispanic/Latino,White/Caucasian
|
English
|
Spanish
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to smoking in the future? - Scale: 1 (not at all)-9 (extremely)
|
2.0
| 2.5 | 2.75 | 3.5 | 3.25 | 2.5 | 1.25 | 1.75 | 2.64 | 3 | 1.75 | 4 | 3.75 | 2.92 | 2.25 | 3 | 2.18 | 3.82 | 3 | 3 | 1.75 |
Smoking and COPD
| null | null |
['7', '8', '8', '4']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_1PJtjfWz04wmPmx
| 13 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Employed part-time
| null |
Education
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 4 | 3 | 1.5 | 1.5 | 4.5 | 3.5 | 4 | 3.5 | 2.5 | 2.67 | 5 | 2.17 | 2.5 | 4 | 3.27 | 3.82 | 2.67 | 1.33 | 2.67 |
Nutrition
| null | null | null | null | null |
['8', '5', '8', '8']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_86m4OT7EMe6B7VL
| 17 |
high internal locus of control
|
18–24
|
Female
| null |
Female
| null |
None of the above
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Technology/Engineering
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.5 | 2 | 2.5 | 2.5 | 3.5 | 3 | 2 | 2.82 | 2 | 2.5 | 3.33 | 3.25 | 2.67 | 1.25 | 1.25 | 2.91 | 3.27 | 4.33 | 4 | 1.92 |
Nutrition
| null | null | null | null | null |
['9', '9', '8', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_3aDzM6s34skYZ0p
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Government/Public Service
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 2.75 | 3.25 | 1.75 | 1.75 | 2.5 | 1.5 | 2.75 | 3.36 | 2.75 | 1.25 | 3 | 2.75 | 2.33 | 3.25 | 2.25 | 1.82 | 2.82 | 3 | 4.33 | 1.75 |
Nutrition
| null | null | null | null | null |
['8', '8', '8', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+)
|
Nutrition
|
|
R_3paN2SuCAeYvHMW
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Physical disability
| null |
The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 3 | 3 | 3 | 2.5 | 3.5 | 2.5 | 1.5 | 2.36 | 1 | 3.5 | 2.67 | 2 | 2.33 | 2.5 | 0.5 | 2.91 | 2.18 | 3.33 | 2.67 | 2.33 |
HIV
| null | null | null | null |
['9', '8', '9', '8']
| null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
HIV/AIDS
|
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